What are the responsibilities and job description for the Outreach and Engagement Program Manager position at thedistrictcommunicationsgroup?
Who We Are
DCG is an award-winning, full-service engagement, digital, research, and data company with over 15 years of experience supporting the military, Veterans, and the American public. DCG strategically researches, plans, executes, and evaluates large-scale, multi-platform outreach initiatives across a wide range of mission-driven issues including human trafficking awareness, mental health stigma reduction, suicide prevention, ending homelessness, Veteran health, transportation safety, small business resources, and public diplomacy, to name a few. Additionally, our research and digital teams employ mixed methods research, Human-Centered Design (HCD), and change management principles to integrate new technologies built around well-researched user journeys.
Position Overview
DCG is seeking an experienced communications professional to lead all Outreach and Engagement activities for a large-scale program that supports community quality-of-life programs for active military service members, their families, and survivors worldwide. This position will have a broad remit, including integrated communications, stakeholder affairs, strategic communications and analysis, content and creative services, digital strategies, media relations, public affairs, and military community/ public engagement. Prior experience managing large-scale government public awareness campaigns is required.
Location
Remote; the selected candidate will work during DCG’s core Eastern Standard Time business hours. Candidates located within the National Capital Region will be given preference given the possibility for ad-hoc, in-person support.
Responsibilities
- Responsible for the oversight of all personnel related to this task area, including ideation and performance
- Make recommendations to the Government customer regarding schedules, personnel, performance, and ideation, as well as responding to any customer issues, concerns, or problems
- Establish and track KPIs and web health metrics, delivering reports as directed by the customer
- Develop comprehensive communications plans, including ad-hoc plants and tactics bundles that include detailed journey maps for key audience segments that identify challenges and opportunities for enhanced engagement
- Design and refine brand strategies, customer and process journey maps, and user personas to inform tailored communication strategies that resonate with each audience segment
- Develop and manage targeted media campaigns
- Develop comprehensive earned, organic and paid media strategies that align with overarching communication objectives
Required Qualifications
- Bachelor’s Degree related to public relations, marketing, or communications
- 8 years of experience managing Government communications, corporate communications, or marketing communications including stakeholder management and maintaining internal and external relationships
- 5 years of experience in Outreach and Engagement management related to brand and content development, public relations, strategic planning, and web and social media operations
- Active DoD Secret Clearance required
Preferred Qualifications
- Experience with Web CMS, UI/UX testing and curation, and ad campaign management
- Experience developing targeted campaigns for a user base of 1 million or greater
- PMP or DAWIA III Program Management certification
Note: This position is currently contingent on contract award
Culture at DCG
DCG boasts a flexible and adaptable culture. We value hardworking, self-motivated, and dedicated team members and are committed to fostering ample opportunities for career advancement. Get a glimpse into our culture here:
- DCG Life Medium Blog: https://medium.com/dcg-life
- DCG Life Instagram: @dcglife
Benefits Snapshot
- A range of comprehensive healthcare plans, encompassing medical, dental, and vision insurance, along with group life coverage. The firm covers 60% of the premium cost for employees and all dependents.
- Generous paid time off including paid federal holidays
- 401(k) retirement plan
- Wellness programs and activities, and pre-tax Flexible Spending Accounts (FSA)
- Paid Family Bonding for new parents, with 50% cost sharing for Short-Term Disability
- $1,000 family expansion benefit to offset costs often uncovered with medical plans: fertility treatment, adoption, and surrogacy
*Note that the above benefits are available only to full-time employees of DCG*
All qualified applicants will receive due consideration for employment without regard to personal characteristics or membership in any group protected by federal, state, or local law to include Veteran or disability status. DCG does not tolerate discrimination or harassment of any kind in the workplace, and we are committed to fostering a corporate culture that respects and values differences of thought informed by unique experiences.
If you are a person with a disability needing assistance with the application process, please contact hr@dcgcommunications.com.