What are the responsibilities and job description for the Public Relations Account Coordinator position at The Tag Experience?
Company Description Miami based PR Firm is a client-focused public relations agency based in Miami, FL, serving a diverse range of local, national, and international brands. The firm specializes in building media visibility, strengthening reputations, and driving strategic communication initiatives across traditional and digital channels. Team members collaborate in a fast-paced, creative environment that values professionalism, accountability, and measurable results. The firm promotes an inclusive workplace and supports ongoing learning to help team members grow their careers in public relations.
Role Description The Public Relations Account Coordinator is a full-time, hybrid role based in Miami, FL, with a mix of in-office and work-from-home flexibility. This role supports account teams in day-to-day client work, including drafting press releases and media materials, coordinating media outreach, and tracking coverage. The coordinator will assist in managing client timelines, preparing meeting agendas and recaps, maintaining media lists, and monitoring news and social channels for relevant opportunities. Additional responsibilities include updating reports, supporting event logistics, contributing to content for pitches and presentations, and ensuring clear communication with internal teams and clients.
Qualifications
- Strong writing skills, including the ability to draft clear and compelling press releases and other PR materials (Press Releases, Writing).
- Solid understanding of public relations fundamentals and agency or in-house PR experience is preferred (Public Relations).
- Ability to build and maintain positive media relationships and conduct proactive outreach (Media Relations).
- Excellent communication skills, including professional verbal and written communication with clients, colleagues, and media (Communication).
- Detail-oriented, organized, and able to manage multiple projects and deadlines in a fast-paced environment.
- Comfort working in a hybrid setting, with the ability to collaborate in person in Miami, FL and work independently from home.
- Proficiency with standard office and collaboration tools (e.g., email, spreadsheets, presentation software); familiarity with media monitoring or PR tools is a plus.
- Bachelor’s degree in Public Relations, Communications, Marketing, Journalism, or a related field, or equivalent practical experience.