Online Marketing Specialist (Hybrid- Sunnyvale, CA/Peachtree Corners, GA)

• Please note that our customer is currently not considering applicants from the following locations: Alabama, Arkansas, Delaware, Florida, Indiana, Iowa, Louisiana, Maryland, Mississippi, Missouri, Oklahoma, Pennsylvania, South Carolina, and Tennessee.***
  
  

Our Customer is a corporation that develops, manufactures, and markets robotic products designed to improve clinical outcomes of patients through minimally invasive surgery. Founded in 1995, their goal was to create innovative, robotic-assisted systems that help empower doctors and hospitals to make surgery less invasive than an open approach. Working with the top medical professionals, they continue to develop new, minimally invasive surgical platforms and future diagnostic tools to help solve complex healthcare challenges around the world.

We are seeking an Online Marketing Specialist on a contract basis to support our Customer's business needs. This role is purposeful onsite in Sunnyvale, CA, or Peachtree Corners, GA. -(once a month or quarterly check-ins)

The ideal candidate must demonstrate strong cross-functional expertise in both paid and organic search marketing campaigns, content SEO, and web analytics to effectively measure impact. Additionally, the candidate should be well-versed in international SEO optimization techniques.

Responsibilities

• Assist with keyword research, metadata updates, tagging implementation, and monitoring of website performance and quality using tools
• Utilize data analysis to inform SEO strategies and boost overall program effectiveness
• Optimize and maintain paid and organic content search strategies to improve visibility and reach
• Work with global marketers, content creatives, product owners, and executives to translate requirements into meaningful enhancements for web properties, balancing search marketing strategy and execution with business needs and deadlines
• Consistently communicate effectively across varying organizational levels
  
  

Qualifications

• Bachelor’s degree, or equivalent work experience
• Minimum 5 years of related search marketing and web analytics experience with large multinational companies
• Comprehensive knowledge of search marketing tools, SEO, and PPC best practices, industry standards, and trends
• Clear understanding of international SEO
• Search marketing experience with a variety of tools such as Google Marketing Platform, Bing Ads, Screaming Frog, Conductor, and/or similar
• Strong analytical skills in keyword research and content strategy optimization for both paid and organic search
• Ability to work within established digital marketing frameworks and strategies
• Ability to create dashboards in Looker Studio and Tableau
• Acute attention to detail within demanding deadlines
• Excellent self-management skills
• Proven aptitude for strategic thinking, bridging marketing and technology
  
  

Preferred

• Experience with Sitecore or enterprise web content management tools
• Experience with global content strategies and optimization in a regulated environment
• Working knowledge of HTML, CSS, React, and Tableau
  
  

We offer a competitive salary range for this position. Most candidates who join our team are hired at the median of this range, ensuring fair and equitable compensation based on experience and qualifications.

Contractor benefits are available through our 3rd Party Employer of Record (Available upon completion of waiting period for eligible engagements) Benefits include: Medical, Dental, Vision, 401k.

An Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.