Marketing and Visual Communications Strategist

Marketing and Visual Communications Strategist

Part-Time | 20 hours/week | Hybrid | Holland, MI

About The Humanity Share (THS)

The Humanity Share works hand in hand with East African communities to break cycles of poverty and build sustainable, equitable futures. Through trusted partnerships and community-driven solutions, we expand access to safe, reliable water; quality education; and sustainable livelihoods.

Our approach is deeply relational, locally grounded, and rooted in the belief that people matter more than solutions. We take bold steps, encourage curiosity, and understand that risk is not the same as failure.

Position Overview

The Humanity Share is seeking a mission-driven, strategic, and creative Marketing & Visual Communications Strategist to help advance our brand, grow our audience, and communicate impact with clarity and integrity.

This part-time role reports directly to the CEO and plays a key role in creating high-quality content and visual materials that elevate THS’s brand and support fundraising and donor engagement. The person in this role will serve as THS’s primary content creator and graphic designer, translating complex, relational work into compelling stories and experiences for donors, partners, and supporters.

In addition to hands-on content creation, this role supports marketing and communications strategy by helping turn big-picture goals into clear, well-designed campaigns and materials, while also supporting select cross-functional and reporting needs as the organization grows.

This position is ideal for someone who:

• Is energized by creating—designing, writing, and building tangible content
• Has a strong visual eye and cares deeply about brand consistency and quality
• Thinks strategically about how stories, visuals, and messaging shape perception and action
• Enjoys working closely with a small, cross-cultural team to bring ideas to life
• Is comfortable operating within the scope and priorities of a part-time role

Key Responsibilities:

Visual Storytelling, Design & Content Creation (Primary Focus)

• Design and produce digital and print marketing materials, including social media graphics and videos, email campaigns, campaign assets, presentations, reports, event materials, and donor-facing content
• Translate stories, data, and impact into clear, compelling visual narratives
• Create content for digital newsletters, campaigns, special events and digital storytelling initiatives
• Maintain and evolve visual brand standards in alignment with THS’s values and voice
  

Marketing & Communications Support (Secondary Focus)

• Support the development and execution of THS’s marketing and communications strategy in collaboration with the CEO
• Manage and implement social media content, including content calendars and basic performance tracking
• Assist with website content updates and basic site management
• Help summarize marketing and campaign performance for internal use and donor reporting
• Use existing marketing tools and systems effectively, with openness to improving workflows over time

Cross-Team Collaboration

• Collaborate closely with Kenya-based team members and photography/videography contractors as needed to support aligned, respectful, and dignified storytelling
• Support the CEO by creating donor engagement materials, reports, and presentations
• Help refine processes and priorities to ensure marketing efforts remain focused and sustainable within a part-time scope

Who You Are

• A curious, emotionally intelligent self-starter with a strong sense of purpose
• A strong visual communicator who values dignity, context, and ethical storytelling
• Able to take direction and feedback while also bringing creative ideas forward
• Organized, reliable, and comfortable juggling multiple projects at once
• Energized by a relational, people-first culture and small-team environment

Skills & Experience

• Strong graphic design skills with the ability to independently produce high-quality visual assets
• Proficiency in Adobe Creative Suite, Canva, Figma, or comparable design tools
• Strong written communication skills and storytelling ability
• Solid design sensibility, including layout, typography, and visual hierarchy
• Ability to think strategically about audience, message, and impact
• Basic project management skills and attention to detail
• Comfortable working both independently and collaboratively

We recognize that no candidate will bring every skill listed above. We’re looking for someone with strong creative foundations, strategic thinking, and a willingness to grow.

Work Environment & Benefits

• Reports directly to the CEO and works closely with a small, passionate team
• Office located in downtown Holland, MI
• 20 hours/week
• Hybrid work environment with some flexibility in schedule
• Occasional early morning or evening meetings to accommodate time zones
• Possible domestic and international travel (including Kenya)
• Fun, relational, family-first culture that encourages creativity and bold thinking

To Apply

Please send a resume, portfolio and short cover letter to hello@thehumanityshare.org. Tell us why you’re excited about this role and how your experience aligns with our mission and values.