Marketing Specialist

Position Overview

We are seeking a highly organized and proactive Marketing Specialist to support our marketing team and sales organization. This role will play a key part in executing day-to-day marketing initiatives, ensuring consistency across communications, and helping drive engagement with our target audiences. The ideal candidate is detail-oriented, creative, and thrives in a collaborative, fast-paced environment.

Key Responsibilities

Social Media Coordinator

• Assist in planning, drafting, and scheduling social media content across platforms
• Monitor engagement and help maintain a consistent brand voice
• Track basic performance metrics and identify opportunities for improvement
• Monitor and respond to comments, messages and mentions to foster community engagement
• Stay up to date with social media trends, algorithm changes and best practices
• Manage social media tools and platforms used for scheduling, listening and analytics

Creative & Content Support

• Collaborate with the marketing team on email campaigns, newsletters, and promotional materials
• Assist in drafting and editing marketing copy for various channels
• Coordinate with internal stakeholders and marketing team members to gather content and ensure timely execution
• Assist in creating email blasts, including event follow-up, monthly campaigns, and special event invitations
• Help make sure TLAs have up-to-date ad content and log in TFC DAM (Airtable)
• Assists with creative marketing-related onboarding and offboarding tasks and maintains employee marketing materials, including business cards, biographies, website profiles, and stationery
• Order and maintain printed materials and folders for all office locations
• Help maintain organization of marketing assets, templates, and campaign materials
• Monitor and ensure Trial Lawyer Associations (TLAs) and other sponsored organizations consistently use current logos and approved brand messaging across social media and all applicable platforms

Operational & Administrative Support

• Provide backup support for the marketing inbox, ensuring timely and professional responses
• Assist with general marketing operations, reporting, and project coordination

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or related field preferred
• 1–3 years of experience in a marketing or administrative support role
• Strong written and verbal communication skills
• Highly organized with strong attention to detail
• Ability to manage multiple priorities and meet deadlines
• Proficiency in Microsoft Office; familiarity with marketing platforms (email, social media, CRM tools) is a plus

Key Attributes

• Collaborative team player with a positive, can-do attitude
• Proactive and resourceful with strong problem-solving skills
• Creative thinker with an eye for detail and brand consistency
• Willingness to learn and grow within a dynamic marketing team

Preferred Experience

• Experience in professional services, legal, financial services, or B2B environments
• Familiarity with social media management tools (e.g., Hootsuite, Sprout, or similar)
• Experience supporting email marketing campaigns and basic performance tracking
• Working knowledge of CRM, CMS, or digital asset management platforms (e.g., Airtable or similar)
• Exposure to event marketing, sponsorships, or association-related initiatives
• Basic design experience (e.g., Canva, Adobe Creative Suite, or similar tools)

Key Competencies

• Organization & Attention to Detail
• Written Communication & Content Support
• Time Management & Task Prioritization
• Collaboration & Team Support
• Brand Awareness & Consistency
• Proactive Problem Solving
• Adaptability in a Fast-Paced Environment
• Initiative & Willingness to Learn

Knowledge, Skills, and Abilities

• Understanding of social media platforms and content best practices
• Strong writing, editing, and proofreading skills
• Ability to manage multiple tasks and deadlines with accuracy
• Familiarity with email marketing tools and basic analytics
• Ability to follow established processes while identifying opportunities for improvement
• Strong organizational and communication skills across teams

#LI-AR