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Director, Franchise Operations - Advanced Hydration

The Coca-Cola Company
Atlanta, GA Full Time
POSTED ON 5/3/2026
AVAILABLE BEFORE 6/1/2026
Our vision is loved brands, done sustainably, for a better shared future. We strive to provide cutting-edge excellence in ingredients, innovation, design, and marketing. As a Senior National Sales Executive Sales, you’ll work to develop relationships with our customers and bring those brands to life all over the world. We are looking for people that have a passion for building relationships and will be proud to be a representative of our brands, are results driven and have national sales experience.

What You’ll Do For Us

  • Manages and leads collaborative business planning with the strategic goals to develop and execute key partnership initiatives, category programs and drive brand sales.
  • Contacts/visits customers to review and identify strategic direction, problem areas and opportunities to promote product growth.
  • Develops Account Business Plans including goals, key initiatives, major actions, key support needed, and new product recommendations.
  • Develop relationships with all key decision makers, both internal and external.
  • Collaborates and fosters relationships with our local bottling partners and distributor portfolio and builds sales capability and facilitate stewardship discussions.
  • Develops direct supply chain strategy and activation of initiatives for driving efficiencies across the Coca-Cola North America Product Supply and Foodservice distributors operations.
  • Keeps abreast of competitive activities within the responsible geographies and communicates appropriate activity in a timely manner.
  • Collaborates with cross-functional representatives to ensure that Coca-Cola North America delivers the full depth and breadth of resources that result in mutual benefits/results.
  • Leads the stewardship routines with responsible distributors that measures/communicates each partner’s activities against mutually agreed upon plans.
  • Activates Coca-Cola North America’s category innovation (Freestyle, Tea, Refresh Server, Juice & VEB brands) at national and local levels with Foodservice distributor network.
  • Champions change through elimination of barriers and ongoing service issues to provide highest level of distributor customer service.

Qualification & Requirements

  • Bachelor’s degree or equivalent work experience is required.
  • 5 years of national sales experience within the beverage or CPG industries.
  • The ability to lead, prioritize, collaborate, and execute complex projects.
  • Relationship management (suppliers, contractors, bottlers) knowledge of third-party supplier/contractor culture/core competencies is required.
  • Knowledge of supplier capabilities and performance to enhance and manage relationships (specifically foodservice distributor suppliers) is required.
  • Supply Chain operations and transportation expertise is needed, along with an understanding of transportation planning and management of DPU, Intermodal and Over-the-Road carrier network.
  • Must possess the ability to seek alternatives and recommend best solutions that gain all parties support and lead to win-win results.

What We Can Do For You

  • Iconic & Innovative Brands: Our portfolio represents over 250 products with some of the most popular brands in the world, including Coca-Cola, Simply, Fairlife & Topo Chico.
  • Expansive & Diverse Customers: We work with a diversified group of customers which range from retail & grocery outlets, theme parks, movie theatres, restaurants, and many more each day.

The Coca-Cola Company will not offer sponsorship for employment status (including, but not limited to, H1-B visa status and other employment-based nonimmigrant visas) for this position. Accordingly, all applicants must be currently authorized to work in the United States on a full-time basis and must not require The Coca-Cola Company's sponsorship to continue to work legally in the United States.

Account Management, Business Development, Communication, Consultative Sales Management, Customer Relationship Management (CRM), Decision Making, Leadership, Marketing, National Account Sales, Negotiation, Pitch Presentations, Sales, Sales Management, Sales Process

Pay Range

United States of America: $126,200 - $147,000

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage

30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Location(s):

United States of America

City/Cities

Remote

Travel Required

00% - 25%

Relocation Provided:

No

Job Posting End Date

May 7, 2026

Our Purpose And Growth Culture

We are taking deliberate action to nurture an inclusive culture that is grounded in our company purpose, to refresh the world and make a difference. We act with a growth mindset, take an expansive approach to what’s possible and believe in continuous learning to improve our business and ourselves. We focus on four key behaviors – curious, empowered, inclusive and agile – and value how we work as much as what we achieve. We believe that our culture is one of the reasons our company continues to thrive after 130 years. Visit Our Purpose and Vision to learn more about these behaviors and how you can bring them to life in your next role at Coca-Cola.

We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity and/or expression, status as a veteran, and basis of disability or any other federal, state or local protected class. When we collect your personal information as part of a job application or offer of employment, we do so in accordance with industry standards and best practices and in compliance with applicable privacy laws.

Pay Range:United States of America: $0 - $0

Base pay offered may vary depending on geography, job-related knowledge, skills, and experience. A full range of medical, financial, and/or other benefits, dependent on the position, is offered.

Annual Incentive Reference Value Percentage:30

Annual Incentive reference value is a market-based competitive value for your role. It falls in the middle of the range for your role, indicating performance at target.

Long-term Incentive Reference Value Percentage:0 - 20

Long-term Incentive reference value is a market-based competitive value for your role

Salary : $126,200 - $147,000

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