Media Specialist -TEST

Job Title:    Media Specialist
FLSA Classification:    Exempt
Department:    Communications
Reports To:    Media Manager / Associate Director of Communications
Supervises:    Not applicable/None
 

To perform this job successfully, an individual must be able to perform the essential job functions satisfactorily. Reasonable accommodations may be made to enable individuals with disabilities to perform the primary job functions herein described. Since every duty associated with this position may not be described herein, employees may be required to perform duties not specifically spelled out in the job description, but which may be reasonably considered to be incidental in the performing of their duties just as though they were actually written out in this job description

SUMMARY
The Media Specialist supports the execution of The Children’s Trust’s media and communications strategies across digital, print, and multimedia platforms. The incumbent assists in creating, managing, and distributing engaging content that aligns with organizational goals, enhances public awareness, and supports community engagement initiatives. This position works collaboratively with the Media Manager, Communications team, and external partners to ensure timely and effective communication.

Work performance is reviewed directly by the Media Manager or Associate Director of Communications through meetings, reports, and observation of results achieved.

ESSENTIAL JOB FUNCTIONS
Assists in the execution of earned and paid media strategies, including content development, media outreach, and campaign coordination.
Develops and edits written and multimedia content, including social media posts, newsletters, media advisories, and promotional materials.
Supports the coordination of media events, press conferences, and community outreach activities.
Monitors media coverage across social, digital, print, and broadcast channels and prepares summary reports.
Maintains and updates social media platforms, ensuring timely, consistent, and engaging content.
Assists in maintaining media contact lists and responding to basic media and public inquiries in a timely manner.
Supports the development and updating of media kits and communication materials for stakeholders.
Collaborates with internal departments, providers, and external partners to ensure alignment with The Trust’s messaging and branding.
Provides logistical and administrative support for communication initiatives and campaigns.
Remains informed on current events and communication trends that may impact the organization.
Position may require occasionally working during non-traditional hours.
Other related duties as assigned.

Education and Experience:
Requires two (2) years of experience in communications, digital media, public relations, or related field; bachelor’s degree in communications, marketing, journalism, or related field preferred; or equivalent combination of education and experience.

Licenses or Certifications:
Valid State of Florida driver’s license preferred.

Special Requirements:
None.

Knowledge, Skills and Abilities:
Knowledge of communications practices, media platforms, and digital content strategies.
Knowledge of Microsoft Word, Excel, PowerPoint, and social media management tools.
Skill in effective communication, both orally and in writing.
Skill in organizing, prioritizing, and managing multiple projects.
Ability to create engaging multimedia content and messaging.
Ability to work independently and collaboratively as part of a team.
Ability to follow multi-step directions and meet deadlines.
Ability to maintain effective working relationships with staff, providers, stakeholders, and the public.

WORKING CONDITIONS
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this position. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. While performing the duties of this position, the employee is regularly required to talk or hear and use a computer keyboard and operate office equipment. The employee is frequently required to stand and walk and sit for extended periods. May be required to lift items of moderate weight up to 25 pounds. Reliable transportation may be required for occasional off-site meetings or events.

Work Environment:
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this position. The workplace is a climate-controlled office environment. The noise level is usually moderate. Occasional exposure to outdoor weather conditions may occur during events.