Social Media & Branding Specialist

IMPORTANT:

• This is not a remote position, this position is On Site in Miami, FL 33177.
• 4 Years of experience required on Adobe Premier or After Effects, and on Photoshop.
• Strong video creation skills required.

Job Title: Social Media & Branding Specialist

Department: Creative

Employment Status: Full-time (Non-exempt)

Reports to: Creative Director

Position Summary

As a Social Media and Branding Specialist at Bomnin Automotive, you will play a key role in strengthening our digital presence and elevating our brand. You will be responsible for creating engaging original content, managing social media platforms, and interacting with followers and customers to foster meaningful connections. In addition, you will capture and produce content at our dealerships and community events, showcasing Bomnin Automotive's commitment to its customers and the local community.

Key Responsibilities

Social Media

• Create high-quality, original, engaging, and visually appealing content for various social media platforms, including but not limited to Instagram, Facebook, LinkedIn and YouTube.
• Assist developing and maintaining a content calendar to ensure consistent posting and timely delivery of content that reflects current promotions, events, and dealership updates.
• Design and implement social media strategies to align with our business goals.
• Suggest and implement features to develop brand awareness, promotional campaigns, engagement in community events, news and more.
• Research social media trends and inform Creative Director of changes that are relevant to the company’s marketing activities.
• Monitor traffic, engagement and other metrics on our social platforms.
• Stay up-to-date with current technologies and trends in social media, design tools and applications.
• Monitor all platforms, identifying opportunities for enhancement, ensuring consistency and accuracy in the portrayal of information, images, operational hours, contact numbers, and other relevant details.
• Communicate with followers and customers, respond to queries in a timely manner.
• Respond to both positive and negative reviews across all social media accounts and platforms.

Community Involvement Events

• Capture photos and videos at community events and use the footage to create engaging social media content.
• Actively engage in community events and initiatives to strengthen our brand presence and promote community involvement.

Requirements

• Proven work experience as a social media content creator and videography ( 4 years of experience).
• Ability to deliver creative content (video, images, and text).
• Excellent knowledge of Facebook, Instagram, Google, YouTube, LinkedIn and other platforms best practices.
• Great attention to detail.
• Ability to prioritize duties and meet department goals and deadlines, maintaining a high level of organization.

Qualifications

• High proficiency with Adobe Premiere (After Effects is a plus).
• Experience in Microsoft Office Suite required.

Physical Demands:

• This role involves working in an office setting and using a computer for extended periods.
• Photo and video shoots will often take place outdoors, involving exposure to weather conditions.

Work Environment:

• The work environment includes an office and requires travel to nearby dealership locations in Miami, FL.

Other Duties:

• Please note that this job description is not exhaustive, and other duties may be assigned as needed by the Creative Director.

At-Will Employment Relationship:

The employment relationship between the Social Media and Branding Specialist and Bomnin Automotive is "at-will." This means that either the associate or the employer may terminate the employment relationship at any time, with or without cause, and with or without notice. This job description does not create a contract of employment, implied or otherwise, and the Social Media and Branding Specialist is not guaranteed employment for any specified period.

Benefits

• Health, Dental, Vision, Life and Pet insurance
• GAP
• Paid time off and holidays
• 401(k)

Compensation

Based on experience and skills.

Schedule

• Monday through Friday.
• Flexibility to work a weekend if required by an event schedule.

Language

Fluent in both English and Spanish.

Work Location

In person/On site. Reliably commute to Kendall, FL 33177.

Join our team and contribute to our mission of connecting with our customers and the local community while driving brand awareness and customer loyalty. If you have a passion for social media, events, drive for success, and a commitment to fostering meaningful relationships, we'd love to hear from you.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.

EEO Statement

The Company is committed to hiring a diverse and qualified workforce. We will not consider any characteristic or category protected by state or federal law in hiring or employment decisions, including but not limited to race, national origin, color, religion, sex, sexual orientation, gender identity, disability, age, status as a parent, or genetic information. Bomnin Automotive is an equal opportunity employer and a drug-free workplace.