What are the responsibilities and job description for the Digital Marketing Strategist position at The Chamberlin Group?
About The Chamberlin Group: Founded in 2002, we are a small, family-owned company, currently 34 employees strong. We provide holistic retirement planning and tax preparation services for clients across the country. We are a people-first culture, grounded in integrity, gratitude, and community. We believe in empowering our employees while fostering a collaborative environment where your ideas and team can thrive.
Job Description:
Benefits: Medical, Dental, Vision, and more! Paid Time Off includes 15 days Vacation, 10 days Sick Leave, plus 16 paid Holidays. Company contributes 3% toward 401(k) after one year.
Job Description:
- The Digital Marketing Strategist will be responsible for developing, implementing, and managing comprehensive digital marketing strategies that drive brand awareness, customer acquisition, and revenue growth.
- Oversee all digital marketing channels including SEO, AEO, SEM, social media, email marketing, content marketing, and display advertising.
- Conduct in-depth market research and competitive analysis to identify opportunities and trends.
- Analyze campaign performance data, generate reports, and provide actionable insights for optimization.
- Manage and optimize digital advertising budgets to ensure maximum ROI.
- Collaborate with internal teams to ensure consistent messaging and integrated campaigns.
- Identify new digital marketing technologies and trends to keep the company at the forefront of the industry.
- Bachelor's Degree in Marketing, Business, Communications or related field.
- 4 - 6 years of proven experience in digital marketing strategy development and execution on Google Ads and META.
- Strong analytical skills with experience interpreting data and making data-driven decisions.
- Excellent communication, presentation, and interpersonal skills.
- Ability to manage multiple projects simultaneously and meet deadlines.
- Familiarity with marketing automation platforms and HubSpot CRM systems preferred.
- Certification in relevant digital marketing platforms such as Google Ads preferred.
Benefits: Medical, Dental, Vision, and more! Paid Time Off includes 15 days Vacation, 10 days Sick Leave, plus 16 paid Holidays. Company contributes 3% toward 401(k) after one year.
Salary : $80,000 - $85,000