Principal General Agent

At The Atlantic District, we believe that the best work happens when people feel empowered, supported, and genuinely excited about their future. We are currently looking for a Principal General Agent to join our team in Scranton, Pennsylvania, and help shape the next chapter of our growth. This isn't just another management job; it is a chance to build something meaningful, cultivate local talent, and make a tangible difference in the lives of our clients and our agents. You will be the heartbeat of our office, responsible for bringing in fresh talent and guiding them as they navigate their own career paths in insurance. We value authenticity and kindness here, and we are looking for a leader who leads with their heart while maintaining a sharp focus on our shared goals. If you enjoy teaching, mentoring, and watching others succeed, you will find a home with us. We have built an environment where your voice matters, your ideas are welcome, and your hard work is noticed every single day. We invite you to bring your experience and your vision to Scranton and help us build a lasting legacy together.

Salary Range: $220,000.00 - $250,000.00 per year

Annual Base Salary Commission Bonus Opportunities

Valid Pennsylvania Life, Accident, and Health Insurance License.

Documented track record of building and managing a successful insurance sales team.

Deep knowledge of life insurance and annuity product lines.

Strong public speaking skills for training and field recruitment.

Proven ability to coach others toward achieving performance targets.

Experience in territory development and local networking within the Scranton region.

Identify, recruit, and mentor a talented group of insurance agents to grow our local presence.

Provide hands-on training to ensure every team member understands our product portfolio and client-first approach.

Develop and execute strategic sales plans to increase our market share throughout the Scranton area.

Lead by example by participating in field appointments and demonstrating effective sales techniques.

Monitor performance metrics and provide ongoing feedback to help individual agents reach their professional goals.

Foster a supportive and collaborative office culture that encourages growth and celebrates collective wins.

The Atlantic District is a dynamic and growth-driven division of one of the nation’s most trusted insurance and financial services organizations. We partner with dedicated professionals to build thriving insurance agencies that deliver exceptional protection and financial confidence to individuals, families, and businesses throughout the Atlantic region.

We operate with urgency, purpose, and a commitment to excellence — empowering passionate, impact-oriented leaders to transform their ambitions into sustainable business success.

As part of our team, you’ll work with seasoned mentors, proven systems, and a supportive community that values integrity, service, and long-term growth.