Demo

Sales Lead

Thacker Ace Hardware No. 2
Colonial Heights, VA Full Time
POSTED ON 4/22/2026
AVAILABLE BEFORE 5/25/2026


General Summary
The Sales Lead manages overall store sales and the achievement of company goals and directives.

Essential Duties & Responsibilities
Include the following. Other duties may be assigned.

Customer Service
• Provide positive representation of store.
• Proactively assist customers in solving problems.
• Greet customers entering and throughout the store. Thank customers when finished and when they are leaving the store.
• Provide a friendly, outgoing demeanor; work well with customers as well as associates.
• Ensure all calls and pages are answered promptly, courteously and effectively.
• Handle customer complaints. Work to resolve problems with the customer and have store’s best interest taken into consideration.
• Possess excellent product knowledge and knowledge of store layout and location of products.

Store Operations
• Ensure a positive, professional and safe work environment for all associates.
• Supervise the “general operations” of the entire store.
• Responsible for opening and closing the store.
• Assist with the implementation of Store Support Center programs.
• Ensure successful Loss Prevention, Safety and Internal Audits.
• Work with General Manager and Assistant Manager on all aspects of running the store.
• Participate in weekly management staff meetings.
• Communicate issues to the appropriate Store Support Center department with General Manager approval.
• Assist with special projects within the district as set forth by the District Manager.
• Implement new Standard Operating Procedures into store execution.
• Assist with daily maintenance, orderliness and cleanliness of the sales floor, stock room and outdoor merchandise areas.
• Ensure that weekly price changes and label updates are completed timely and accurately.
• Oversee all cashiering functions including training, maintenance, audits, and reports.
• Manage and direct preventative maintenance and repairs in order to maximize and protect all physical assets (i.e. building, fixtures and equipment).
• Visit competition to be familiar with what they are doing.
• Perform all other duties as assigned.

Inventory & Merchandising
• Assist to ensure forklift operations and receiving is completed in a safe and efficient way.
• Assist to ensure receiving, checking in and stocking of merchandise adheres to best practices and Standard Operating Procedures.
• Responsible for maintenance of back stock levels.
• Assist to ensure that cycle counts and negative on hand reports are completed timely and accurately.
• Assist in ordering and maintaining desirable product inventory levels to ensure in-stocks and store profitability.
• Assist with merchandise resets throughout the store.
• Assist to ensure all signage is current in the store.
• Assist in presenting a clean and orderly sales floor, including end caps and promotional and incremental merchandising.

Hiring & Training of Associates
• Assist in training of all associates.
• Actively recruit and promote the advancement of Westlake Ace associates.
• Assist in hiring, training, scheduling, reviewing, rewarding and coaching Head Cashiers and Cashiers with the approval of the General Manager.

Leadership
• Manage all aspects of store operations in the absence of the General Manager.
• Lead by example; be approachable by all associates and customers.
• Participate in store meetings.
• Communicate any merchandising, cost control or sales idea to the General Manager for follow up.
• Prepare and challenge yourself for future advancement.


Other Essential Requirements
[INSERT OTHER ESSENTIAL REQUIREMENTS]

Education

High School or GED equivalent. Completion of NHRA Advanced Course in Hardware Retailing recommended.


Experience

Previous retail management experience preferred. Hardware experience preferred.

Physical Demands

Standing, walking, lifting (up to 50lbs) and climbing.
Retail sales and leadership experience

Salary.com Estimation for Sales Lead in Colonial Heights, VA
$86,905 to $123,985
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