What are the responsibilities and job description for the Marketing Lead position at Terracon?
General Responsibilities
Provides proposal generation for offices by maintaining collateral and creating customized content, when appropriate to meet the needs of the project.
Essential Roles And Responsibilities
Provides proposal generation for offices by maintaining collateral and creating customized content, when appropriate to meet the needs of the project.
Essential Roles And Responsibilities
- Lead local marketing meetings.
- Create and implement a marketing and communications plan for office, region, or division.
- Assist in managing the marketing program and collaborates with teams.
- Participate in training marketing professionals.
- Write and message complex proposals.
- Draft proposal content sections, including cover letters, executive summaries, and project approaches.
- Mastery of CRM, Business Intelligence (BI), ProjectXchange (PxT), and other marketing systems.
- Create win themes based on selection committee needs.
- Conduct market/pursuit research.
- Track media kits and public relations opportunities.
- Develop interview messages and materials and coaches interview teams.
- Develop email campaigns.
- Create social media messages.
- Write news releases.
- Follow safety rules, guidelines and standards for all projects. Participate in pre-task planning. Report any safety issues or concerns to management.
- Maintain quality standards on all projects.
- Perform other duties as assigned.
- Bachelor’s degree in communications or marketing preferred, or related degree and 6 years experience. Or, in lieu of a degree, 10 years of related experience.
- Proficient in Microsoft Office and Adobe Creative Suite (InDesign).
- Strategic and critical thinking, and problem-solving skills.
- Proficient in the six SMPS Domains of Practice.
- Strong knowledge of digital technology and ever-advancing communications and organizational tools.
- Strong quality control and attention to detail.
- A valid driver’s license with acceptable violation history may be required.