What are the responsibilities and job description for the Senior Director - Digital Marketing & Experience position at Teramind?
About Teramind
Teramind is the leading platform for user behavior analytics, serving multiple use cases from insider risk mitigation to business process optimization. With our comprehensive suite of solutions, organizations gain unprecedented visibility into user activities while enhancing security, optimizing productivity, and ensuring compliance. Trusted by Fortune 500 companies and businesses of all sizes across industries, our innovative platform helps organizations protect sensitive data, maximize workforce performance, and create safer, more efficient digital workplaces. Through real-time monitoring and advanced analytics, we enable businesses to safeguard their most sensitive information while optimizing employee productivity in both in-office and remote work environments.
Our Core Values
At Teramind, our values drive everything we do. We embrace innovation as a fundamental principle, constantly pushing boundaries to improve our products, streamline processes, and enhance customer experiences. We foster resourcefulness by empowering our team members with the autonomy and confidence to solve problems independently while providing collaborative support when needed. As a globally inclusive organization, we celebrate diversity and create an adaptable work culture where respect and collaboration thrive across our international teams. Above all, we are committed to excellence, delivering the highest quality in every aspect of our work and consistently exceeding expectations in service to our clients and each other.
About the Role
Teramind is seeking an experienced Senior Director of Digital Marketing & Experience to lead the strategic evolution of our digital presence and drive measurable growth. In this high-impact role, you'll own the end-to-end digital experience—from website optimization and SEO strategy to buyer journey orchestration and global market expansion. You'll serve as the architect of our digital ecosystem, leveraging data-driven insights to enhance conversion, accelerate pipeline development, and create seamless experiences that guide prospects from awareness to conversion. The ideal candidate brings 10 years of B2B SaaS digital marketing expertise, a proven track record of optimizing complex buyer journeys, and the strategic vision to transform digital channels into powerful growth engines. If you're a results-oriented leader who thrives at the intersection of technology, analytics, and customer experience, this role offers the opportunity to shape Teramind's digital future on a global scale.
Key Responsibilities
• Own and evolve Teramind’s website as a strategic growth asset - driving UX, CRO, content optimization, infrastructure, and web performance.
• Manage and continuously optimize the end-to-end flow of the buyer’s journey - from initial awareness through consideration and conversion - ensuring a seamless, data-informed digital experience.
• Lead SEO strategy and execution (on-page, off-page, and technical) to increase organic visibility and qualified traffic.
• Develop and scale content syndication and partner programs to expand reach and accelerate the buyer journey.
• Collaborate with campaign, product marketing, and brand teams to align digital initiatives with pipeline and persona goals.
• Analyze and report on KPIs across all digital channels, using insights to drive continuous optimization and strategic decision-making.
• Ensure all digital assets meet privacy, accessibility, and brand compliance standards.
• Expand Teramind’s digital presence across global markets, including EMEA
Required Qualifications
• 10 years of experience in digital marketing, managing multi-channel strategies.
• Proven expertise in website management (WordPress, Webflow), chat tools (Intercom, Drift), SEO, and digital advertising (Google Ads, LinkedIn, Display).
• Strong understanding of B2B SaaS buyer journeys and how digital marketing drives awareness, consideration, and conversion.
• Hands-on experience with marketing technology stacks such as Google Analytics, HubSpot, SEMRush, and Common Room.
• Demonstrated success managing budgets and agencies to meet pipeline and ROI goals.
• Analytical, data-driven mindset with the ability to synthesize insights and act quickly.
• Excellent leadership, communication, and collaboration skills.
Benefits
This is a remote job. Work from anywhere! We’ve been thriving as a fully-remote team since 2014. To us, remote work means flexibility and having truly diverse, global teams.
Additionally:
• Collaboration with a forward-thinking team where new ideas come to life, experience is valued, and talent is incubated.
• Competitive salary
• High-quality health benefits
• 401(k) with employer match
• Career growth opportunities
• Unlimited paid time off
• Company-issued laptop (choice of Mac or PC)
• Professional development budget
About our recruitment process
We don’t expect a perfect fit for every requirement we’ve outlined. If you can see yourself contributing to the team, we want to hear your story. You can expect up to 3 interviews. In some scenarios, we’re able to streamline the process to have minimal rounds. Director-level roles and above should expect a more thorough process, with multiple rounds of interviews.
All roles require reference and background checks
Teramind is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration without regard to race, age, religion, color, marital status, national origin, gender, gender identity or expression, sexual orientation, disability, or veteran status.
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.