What are the responsibilities and job description for the Paid Social Manager position at telnyx54?
About Telnyx
Telnyx is an industry leader that's not just imagining the future of global connectivity—we're building it. From architecting and amplifying the reach of a private, global, multi-cloud IP network, to bringing hyperlocal edge technology right to your fingertips through intuitive APIs, we're shaping a new era of seamless interconnection between people, devices, and applications.
We're driven by a desire to transform and modernize what's antiquated, automate the manual, and solve real-world problems through innovative connectivity solutions. As a testament to our success, we're proud to stand as a financially stable and profitable company. Our robust profitability allows us not only to invest in pioneering technologies but also to foster an environment of continuous learning and growth for our team.
Our collective vision is a world where borderless connectivity fuels limitless innovation. By joining us, you can be part of laying the foundations for this interconnected future. We're currently seeking passionate individuals who are excited about the opportunity to contribute to an industry-shaping company while growing their own skills and careers.
The Role
In this role you will build our paid social motion (Meta, TikTok, X, or YouTube) from scratch and make it a reliable, compounding pipeline channel for a mostly technical audience.
You are a paid social marketer comfortable preparing ad creatives. You understand social platforms as performance channels, and know how to build an audience, test creatives at scale, read data, and make decisions fast.
You don't need a brief to get started. You see underperforming campaigns, you fix them. You see a gap, you fill it.
Responsibilities
- Build, launch, and optimize paid campaigns across Meta, TikTok, X, and YouTube from scratch
- Own audience strategy: interest targeting, lookalikes, retargeting, and custom audiences
- Write ad copy and produce creatives (static, carousel, short video) that perform per platform
- Manage budgets and bids; report on cost per acquisition and what's scaling
- Design and run experiments across audiences, creatives, and formats — compound what works
- Collaborate with Product Marketing, the web team, and Demand Gen on campaigns and landing pages
What We're Looking For
- 2 years building paid social campaigns from scratch on at least two platforms
- Performance mindset: you optimize for signups and acquisitions, not impressions
- Experience managing 5 to 6-figure budgets in monthly ad spend
- Copywriting that converts across platforms and ad copy that adapts per channel
- Ability to produce basic creative independently — static ads, carousels, simple video edits
- Fluent with AI tools and AI agent automation in your workflows. You leverage them daily and build agents to automate whenever possible.
- Technical or developer audience experience is a strong plus: you have marketed a developer tool, API, or infrastructure product.
Bonus Points For
- Multi-platform experience across 3 channels
- Reddit or StackAdapt (display) experience
- Basic HTML/CSS for landing page tweaks
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