Community engagement specialist- Social media

Job Title: Community engagement specialist- Social media

Location: Manhattan, NY 10038

Duration: 3 Months

Job Type: Temporary Assignment (Part- time)

Work Type: Hybrid (1 day in office/week)

Payrate:$ 40.00 - 48.00/hr.

Overview:

TekWissen is a global workforce management provider headquartered in Ann Arbor, Michigan that offers strategic talent solutions to our clients world-wide. The below job opportunity is to one of Our clients who is the world's largest intimates specialty retailer offering a wide assortment of modern, fashion-inspired collections including signature bras, panties, lingerie, casual sleepwear, swim and athleisure, as well as award-winning prestige fragrances and body care.

Job Summary:

This role will support day-to-day community engagement and performance tracking across social platforms, working closely with our Marketing Specialist to ensure brand shows up consistently and thoughtfully in culture. Due to the nature of social media, this role will include evening and weekend coverage.

• Lead daily community engagement across all social platforms, delivering proactive and reactive interactions that strengthen brand affinity and grow fan communities.
• Champion brand tone-of-voice and knowledge, ensuring every interaction reflects values.
• Owned Comment Sections (Reactive & Relationship Building)
• Manage and respond within owned comment sections across priority platforms.
• Engage with superfans and loyal consumers to deepen relationships.
• Flash emerging sentiment, recurring questions, and product feedback.
• Earned Comment Section (UGC Cultural Participation)
• Identify high-impact UGC and viral social conversations for timely participation.
• Publish culturally additive brand comments in earned spaces.
• Ensure tone, timing, and cultural fluency align with brand strategy.
• KPI Tracking & Insights | Approx. 5hrs/week
• Track and analyze performance metrics tied to community engagement (e.g., impressions, likes, replies, EMV) across owned and earned spaces for optimization.
• Work with our marketing Specialist to support ad-hoc needs.

TekWissen® Group is an equal opportunity employer supporting workforce diversity.