Demo

Senior Director of Sales - Food Service

Teasdale Latin Foods
Carrollton, TX Full Time
POSTED ON 12/4/2025 CLOSED ON 1/2/2026

What are the responsibilities and job description for the Senior Director of Sales - Food Service position at Teasdale Latin Foods?

SENIOR DIRECTOR OF SALES - FOOD SERVICE

Overview

As the Sr. Director of Sales, Food Service, you will be responsible for leading the development and execution of all strategic initiatives within existing customers and targeting new customers to accelerate top-line growth across Teasdale's manufacturing facilities. This role will lead our Food Service team across a broad portfolio of Latin-inspired products, including tortillas and tortilla chips, taco shells, meal kits, hominy, salsa, and canned and refried beans.

You will develop and lead market strategy recommendations internally and externally, helping drive profitable growth. The candidate will own the Food Service channel, build relationships with existing and prospective customers, lead contract negotiations, and identify opportunities to improve margins and support business growth. Successful candidates will leverage their existing customer relationships, category insights, and market knowledge to elevate Teasdale's customer portfolio.

You will be a leader in our Sales organization. You will work closely with our Procurement, Quality, R&D, Product Management, Demand Planning, Operations, and Consumer Insights teams to develop solutions and processes that drive sales. This role requires a team player who thrives in a fast-paced environment and is adaptable to change.

This is an incredible opportunity to join a fantastic team that has experienced significant growth, yet has plenty of upside potential and reports to the SVP, Chief Sales Officer.

This is a full-time role (Remote or Hybrid) with company benefits, as the ideal candidate lives near a major US airport. Travel is up to 50%.

What You'll Do

  • Build and maintain strong relationships with key customers and partners.
  • Lead and manage the Food Service sales team, including hiring, training, establishing objectives, and performance management.
  • Create go-to-market strategies to acquire, secure, and grow Teasdale's Food Service business.
  • Develop an annual sales plan that supports Teasdale's strategy and annual objectives.
  • Establish quarterly and annual revenue objectives for the team and actively manage key performance metrics to monitor team performance and effectiveness.
  • Proactively develop and implement joint business plans with key customers
  • Lead and own the monthly sales forecast and set performance goals for the Food Service channel accordingly
  • Communicate product feedback from prospective and current customers to the quality and product development teams
  • Develop and recommend product positioning, packaging, and pricing strategy to grow long-term market share
  • Analyze market trends and customer needs to identify new business opportunities and new product development opportunities
  • Actively manage broker relationships to grow sales, market share, and profitability with appropriate targets and performance goals
  • Leverage syndicated and customer-specific data, creating category insight selling stories that drive results – help lead the team with an emphasis on category insights as a daily business practice.
  • To optimize sales flow, work closely with cross-functional teams, including Sales, Customer Service, Finance, New Product Development, Demand Planning, and Operations.

What You'll Need

  • 10 years of Food Service experience required in sales and category insights.
  • Experience calling on foodservice accounts and national distributors is a requirement.
  • Experience developing, planning, and leading strategic internal and external initiatives.
  • Experience in a successful leadership role managing a team of 3 people.
  • Someone who gets things done, is innovative, and works with a sense of urgency.
  • Excellent data analytical and organizational skills, and the ability to create insightful presentations and business cases to drive results.
  • Ability to break down ambiguous problems into concrete, manageable components and think through optimal solutions.
  • Self-starter mentality with a high degree of follow-through; can own and take strategic initiatives to completion.
  • Excellent communication skills.
  • Someone with high standards, takes ownership, and is invested in the outcome.
  • Someone who proactively helps others, stays positive, and has a good sense of humor.



Why Teasdale

At Teasdale Latin Foods, our People Principles are all about Living LATIN.

What is LATIN, and how do I live it? Let us fill you in.

  • L is Learning. It emphasizes the importance of continuous learning and development within Teasdale and promotes a culture of curiosity, exploration, and acquiring new knowledge and skills.
  • A is Accountability. This encourages individuals to take ownership of their actions and responsibilities, promoting a sense of personal and collective accountability ensuring we understand how to achieve our goals.
  • T is Teamwork. It emphasizes the value of diverse perspectives, collective problem-solving, and synergy among team members, enabling us to achieve greater outcomes by leveraging the strengths and expertise of our employees.
  • I is Innovation. This promotes an environment where we are empowered to think outside the box, challenge the status quo, and seek innovative solutions to problems, fostering an atmosphere of adaptability and openness to change.
  • N is Nurturing. It emphasizes the importance of supporting and developing our employees' well-being, growth, and potential, showing that we care and are willing to invest in their long-term success and satisfaction.

We believe in finding the right people for the right roles and helping them to build careers. If this sounds like a place you'd like to be, hit apply!

Still not convinced? What about:

  • Day One - Health, Dental, and Vision Benefits
  • 401(k) Retirement Plan with Matching Contributions at 60 Days
  • Career Growth Opportunities and Professional Development

If you are passionate about being the right kind of leader, the point person of a fast-paced diverse workforce, and a steward of great tradition, come join the family. We want people who are up for a challenge. Let's live LATIN!

Salary.com Estimation for Senior Director of Sales - Food Service in Carrollton, TX
$125,908 to $165,839
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