What are the responsibilities and job description for the Influencer Affiliate Manager position at Tarte Cosmetics?
Influencer Affiliate Manager
tarte cosmetics
At tarte, we believe in high-performance beauty that's good for you — and in partnering with creators who genuinely love our products. We're looking for an Influencer Affiliate Manager to help scale and optimize our fast-growing affiliate ecosystem across TikTok Shop, tarte.com, Amazon, and leading affiliate platforms.
This role is ideal for a strategic, detail-oriented marketer who understands creator commerce, performance marketing, and how to turn influencer content into measurable revenue. You'll partner closely with the Senior Influencer Marketing Manager & VP of Digital Marketing and work cross-functionally to drive results during launches, promotions, and tentpole moments.
Role Overview
The Influencer Affiliate Manager will own day-to-day execution and optimization of tarte's affiliate programs, supporting creator onboarding, campaign execution, gifting operations, performance tracking, and reporting across all affiliate channels. This role plays a critical part in driving affiliate revenue, scaling high-performing creators, and ensuring seamless program operations.
Key Responsibilities
- Manage and optimize tarte's affiliate programs across TikTok Shop, tarte.com, Amazon, and key affiliate platforms (including ShopMy and LTK)
- Oversee creator onboarding, ongoing communication, and relationship management across all affiliate channels
- Execute affiliate activations tied to product launches, promotions, seasonal moments, and tentpole events, including commission boosts and creator contests
- Track and analyze creator performance (GMV, sales, traffic, ROI) to identify top performers, growth opportunities, and optimization strategies
- Monitor TikTok trends, sounds, and content formats to inform creator briefs, outreach, and activation strategies
- Manage affiliate operations including link and code creation, attribution accuracy, creator tracking, and commission eligibility
- Coordinate affiliate gifting and product sampling, including order placement, tracking, and follow-ups
- Maintain organized creator and affiliate documentation, including contact info, platform participation, links, codes, gifting history, and performance notes
- Pull and deliver weekly and monthly performance reporting with clear insights and recommendations
- Identify and scale high-performing and emerging creators across platforms, including Amazon-first and TikTok Shop-native creators
- Stay current on affiliate platform updates, best practices, and new opportunities to support program growth
- Support the Senior Influencer Marketing Manager & VP of Digital Marketing with execution, reporting, and ongoing program optimization
Who You Are
- 5-7 years of experience in influencer marketing, affiliate marketing, or creator partnerships, ideally within beauty, fashion, or consumer brands
- Proven experience managing affiliate programs and platforms such as TikTok Shop, LTK, ShopMy, Amazon Affiliates, and/or in-house affiliate tools
- Strong understanding of creator commerce, performance marketing, and social-driven sales
- Highly organized with the ability to manage multiple programs, creators, and timelines simultaneously
- Comfortable analyzing performance data including GMV, revenue, conversion rate, ROI, and commission structures
- Deep familiarity with TikTok trends, creator ecosystems, and social-first content formats
- Strong written communication skills with the ability to create clear, on-brand creator briefs and outreach
- Detail-oriented with excellent follow-through, especially around links, codes, attribution, and reporting accuracy
- Collaborative, proactive, and able to thrive in a fast-paced, high-growth environment
- Passionate about beauty, creators, and representing the tarte brand externally
- Experience scaling or launching new affiliate programs
- Experience working closely with Amazon storefronts or Amazon-first creators
Our Perks:
- Salary range: $80,000-100,000 (Compensation will depend on a variety of factors, including but not limited to skill level, relevant work experience & education)
- Medical, dental, vision, 401K plan & access to health & wellness programs
- Paid vacation, holidays, summer Fridays, birthdays off, volunteer time & more
- Makeup gratis, employee discount on tarte.com, team give back initiatives
- Friendly, fun, creative & collaborative work environment
Salary : $80,000 - $100,000