Sr Copywriter

Our client is a market-leading apparel brand known for delivering high-quality products and a compelling customer experience across multiple channels. The organization has built a strong reputation through a blend of storytelling, creativity, and performance-driven marketing, supported by a collaborative culture and a strong commitment to brand excellence. As the business continues to evolve and scale its creative capabilities, they are seeking a Senior Copywriter to help shape and elevate the brand voice across all customer touchpoints.

This is a high-impact creative role responsible for defining and executing written content across all media platforms, ensuring a consistent and compelling brand voice. The Senior Copywriter will play a key role in shaping how the brand communicates across catalog, digital, social, video, SEO, and product storytelling. This role blends hands-on copy development with strategic content leadership, offering the opportunity to influence brand standards, mentor emerging talent, and drive continuous improvement in messaging effectiveness. It is an opportunity for a seasoned storyteller to make a measurable impact on both brand perception and customer engagement within a fast-paced, multi-channel retail environment.

Position Responsibilities

• Lead the creation and execution of copy across all channels including catalog, print, digital campaigns, social media, email, video scripts, SEO content, and product descriptions
• Develop and maintain a consistent brand voice across all customer touchpoints while ensuring alignment with marketing and brand strategy
• Write, edit, and refine high-impact messaging including headlines, product copy, calls to action, and storytelling content that drives engagement and conversion
• Build strategic creative briefs that guide content development across campaigns and initiatives
• Oversee editing, proofreading, and fact-checking to ensure accuracy, consistency, and adherence to AP and brand style="">