What are the responsibilities and job description for the PUBLIC RELATIONS & SOCIAL MEDIA COORDINATOR position at Syracuse Crunch?
Public Relations & Social Media Coordinator
The Syracuse Crunch are seeking a Public Relations & Social Media Coordinator to assist with the team’s marketing and digital media. This position will assist with public relations activities, including media relations, and social media management. This is a full-time position and will be required to work nights and weekends, including all home and away games.
The applicant will work under the direction of the Vice President of Communications & Digital Media.
Responsibilities
The Syracuse Crunch are seeking a Public Relations & Social Media Coordinator to assist with the team’s marketing and digital media. This position will assist with public relations activities, including media relations, and social media management. This is a full-time position and will be required to work nights and weekends, including all home and away games.
The applicant will work under the direction of the Vice President of Communications & Digital Media.
Responsibilities
- Write press releases and feature stories
- Perform game day media tasks including preparing the press box and assisting with postgame media interviews
- Assist in the continual upkeep and design of the team’s official website
- Assist with set-up and follow through of player appearances
- Brainstorm content for the team's official social media accounts including Meta properties (Facebook, Instagram), X (formerly Twitter) and TikTok
- Execute social media strategy
- Track and report social media engagement numbers throughout the season
- Work closely with sponsorship to meet partner obligations on social media
- Create and identify media opportunities to maximize local and national exposure for the organization
- Assist in researching and compiling statistical information on the American Hockey League and Syracuse Crunch
- Provide excellent customer service to the Crunch fan base and general public
- Work all home and away games, including preseason, regular season and playoffs, and events as necessary to assist with cutting highlights, sharing score updates, posting photos and writing game stories
- Perform other duties as assigned
- Bachelor's Degree from an accredited college or university
- At least one year of professional experience in social media management or marketing
- Proficient in social media platforms such as Meta properties (Facebook, Instagram), X (formerly Twitter) and TikTok
- Knowledge of Adobe Creative Suite including Photoshop is a plus
- Strong creative, organizational and interpersonal skills
- Understanding of the rules of ice hockey; experience in sports preferred, but not necessary
- Travel for game coverage when necessary
- Ability to work independently while also collaborating in a team dynamic
- Available to work flexible hours including holidays, evenings and weekends. Position is required to work all home and away games