Account Executive

Symplicity Communications, established in 2007 and based in Grand Rapids, Michigan, is a supplier-neutral technology solutions advisor specializing in enhancing customer and digital experiences while ensuring cybersecurity and managing technology expenses. As a Certified Women Owned Business by WBENC and Diverse Business Enterprise by the Grand Rapids Chamber, we pride ourselves on our inclusive approach. By partnering with top industry vendors, we simplify the process for our clients, offering comprehensive solutions that optimize IT infrastructure, drive productivity, and ensure long-term success. With our dedicated team and extensive expertise, we serve as an invaluable extension of your company, guiding you through the complex landscape of technology to achieve your goals efficiently and effectively.

Location: Grand Rapids, MI

Department: Sales

Reports To: Senior Director of Sales

Salary Range: Base $60,000–$80,000/year, plus commissions and bonus. Benefits after 90 days, Health, Dental, Vision and 401k, 3 weeks PTO

Position Overview:

The Account Executive is responsible for driving new business growth and nurturing client relationships by identifying opportunities, presenting tailored solutions, and ensuring successful implementation. This role is critical in advancing the company’s market presence, meeting revenue targets, and delivering superior customer experience. The ideal candidate is results-driven, consultative in their approach, and thrives in a fast-paced, client-focused environment.

Key Responsibilities:

· Develop and manage a pipeline of qualified prospects through outbound efforts, networking, referrals, and inbound leads.

· Conduct discovery calls, presentations, and product demonstrations to understand client needs and align solutions.

· Negotiate and close contracts, ensuring favorable terms while meeting client objectives.

· Collaborate with internal teams (Sales Engineering, Customer Success, Operations) to deliver seamless onboarding and ongoing client support.

· Maintain accurate records in the CRM, including pipeline status, forecasting, and client communication logs.

· Regularly meet or exceed monthly, quarterly, and annual sales targets.

· Stay current with industry trends, competitors, and market conditions to position the company as a trusted partner.

Key Deliverables (First 12 Months):

· Build and maintain a strong book of business with new clients in targeted industries.

· Develop at least 25 qualified opportunities per quarter.

· Deliver a minimum of $100,000 NMR in closed annual recurring revenue within the first year.

· Establish trusted advisor status with key accounts by providing ongoing insights and recommendations.

· Document and refine sales best practices for repeatable success.

Key Success Metrics:

· Achievement of individual sales quota (monthly, quarterly, annual).

· Growth of pipeline coverage (3–4x quota).

· Average sales cycle time and deal size.

· CRM data accuracy and reporting compliance.

· Cross-functional collaboration scores (internal feedback).

Qualifications Required:

· 2–4 years of B2B sales experience with a proven track record of meeting or exceeding quota.

· Strong negotiation and closing skills with consultative selling experience.

· Excellent communication, presentation, and interpersonal skills.

· Proficiency with CRM platforms

· Ability to thrive with self-motivation and time management.

Preferred:

· Experience in SaaS, technology, or telecom sales.

· Existing network in target markets or industries.

· Familiarity with solution-based selling methodologies (MEDDIC, Challenger, SPIN, etc.).

· Bachelor’s degree in Business, Marketing, Communications, or related field.

SMART Goals by Quarter will be driven and tracked by quarter. Accountability, Positivity, Curiosity, Collaboration and Integrity are our core values and the Ideal Team Player, by Patrick Lencioni methodology is followed. People that are Hungry, Humble and Smart will fit right in!