Marketing & Business Development Coordinator

Hybrid up to 40hrs/wk, 2 days WFH

Pay Range: $30 $35/hr (The pay rate may differ depending on your skills, education, experience, and other qualifications)

Featured Benefits
Medical Insurance in compliance with the ACA.
401(k).
Sick leave in compliance with applicable state, federal, and local laws.

Job Description:

The Marketing & Business Development Coordinator is an integral member of the Office of Custom Executive Education (CEE), created to address a strategic growth need. This role bridges marketing execution and business development support, ensuring Client s custom programs not only builds visibility but also consistently nurtures leads, supports proposals, and re-engages past clients. The ideal candidate will bring expertise in content and campaign management paired with strong business development support skills, enabling Client to capture more opportunities, deliver tailored proposals, and strengthen long-term corporate partnerships.

Duties include, but are not limited to:

• Support Lead Conversion: Assist in executing nurture campaigns that keep prospects engaged and on track. Provide follow-up communications and campaign execution support to ensure opportunities continue moving through the funnel in collaboration with
• Assist Proposal Development: Contribute to the creation of client-ready proposals and presentations by drafting, formatting, and designing materials. Ensure Client responds quickly and effectively to opportunities by providing executional and project management support.
• Re-Engage Past Clients: Implement alumni and client retention campaigns by building email lists, drafting outreach communications, and tracking engagement metrics to support repeat and expansion business.
• Support Top-of-Funnel Demand: Execute targeted lead-generation and brand awareness campaigns (email, paid media, thought leadership) in priority industries. Maintain accurate Salesforce data to track pipeline health and provide actionable insights.
• Content Development & Visibility: Create targeted content (case studies, blog posts, social media) that reflects Client s brand and speaks directly to corporate decision-makers.
• Campaign Management: Run integrated campaigns aligned with strategic messaging, ensuring consistent touchpoints across channels to strengthen credibility and client engagement.
• Operational Support for BD: Coordinate contracts, manage logistics for client meetings and site visits, and assist with budgeting tasks. Provide administrative and executional support to ensure smooth operations for business development activities.
• Market Insights: Stay current on industry trends and competitor activities to continually refine the content strategy and tactics.