Demo

Sales Development Representative – Construction Technology

Strategic Employment
San Francisco, CA Full Time
POSTED ON 4/13/2026
AVAILABLE BEFORE 5/18/2026

San Francisco Bay Area (Hybrid) | Boston or New York (Remote)

About the Company

This is a fast-growing construction technology company building software that streamlines change order management for general contractors and subcontractors nationwide. The platform has strong market penetration — a significant portion of the prospect base is already using a free version of the product, which means warmer leads than a typical outbound SDR role.

This is an expansion hire, not a backfill. The team has a tight-knit, collaborative culture where people genuinely pull for each other.

The Role

This is an account-based SDR role — not spray-and-pray.

Roughly 60% of the work is cold outbound prospecting; 40% is working warmer inbound leads and existing subcontractor relationships already in the CRM. Many of those warm targets are subcontractors who have been invited onto the platform by a GC but haven't converted to paying customers yet — they already know the product exists.

Daily activity includes 60–70 dials plus LinkedIn outreach and direct mail campaigns. The weekly target is 6–8 qualified demos or Stage 1 CRM opportunities. You'll work closely with senior mid-market AEs who have established books of business.

Compensation

  • Base Salary: $70,000
  • Variable: $30,000
  • OTE: $100,000
  • Accelerator: 150% payout when monthly targets are exceeded — uncapped

Location

San Francisco Bay Area, Boston, or New York — Hybrid

What We're Looking For

Someone who came up through construction — an internship, a summer job, or a year or two of full-time work — and is ready to pivot into tech sales. You don't need to be a construction veteran. You need to know what a change order is, have been around job sites or project administration, and have the drive to pick up the phone 60–70 times a day.

Natural curiosity is the most important trait. Money motivation and comfort in a startup environment are close seconds.

Experience range: Internship exposure minimum, up to a few years of full-time construction work. This is not a role for senior PMs.

Must-Haves

  • Construction exposure — internship, part-time, or 1–2 years full-time (hard filter)
  • Familiarity with change orders and construction processes — doesn't need to be deep, but must exist
  • Self-motivation and competitive drive — money-motivated, doesn't need to be managed closely
  • Startup comfort — this is not a structured corporate environment
  • Natural curiosity — the most important soft skill for this team

Strong Pluses

  • Degree in construction management (Cal Poly SLO and Chico State grads are explicitly encouraged to apply)
  • Experience at a GC or subcontractor in a project coordinator, project engineer, project assistant, or admin role
  • Any prior sales experience — retail, campus roles, or otherwise
  • Bay Area location

Who Thrives Here

You've been around construction enough to speak the language, but you're not looking to spend your career on job sites. You want earning potential, you're not afraid of the phone, and you're genuinely curious about how businesses work and how to help them solve problems. You thrive with autonomy and don't need someone telling you what to do every hour.

What Won't Work

  • No construction background whatsoever — this is a non-starter
  • Preference for hands-on building work — this role is phone and screen, not field
  • Needs heavy structure and close management to perform
  • Compensation expectations outside the stated range

Salary : $30,000 - $70,000

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