What are the responsibilities and job description for the Marketing Coordinator for Undergraduate (Traditional) Enrollment position at Southern Nazarene University?
Full Time / Hourly / Non-exempt
WORK SCHEDULE
Monday through Friday 8:00 am to 5:00 pm
JOB SUMMARY
- Assist the Director of Marketing for Undergraduate Enrollment in the coordination of internal and external communication and marketing for Undergraduate Traditional Admissions
- Serve as the project manager for digital marketing for Undergraduate Traditional Admissions - working directly with Director and the SNU Creative team.
- Responsible for the coordination of designs, purchasing, and inventory of promotional materials (used by Admissions Recruiters and other university departments)
- Assisting the Director in the production of admissions marketing materials - print and electronic
- Coordination of communication flows for prospective students (writing, scheduling, coding)
The ideal candidate will possess high levels of creativity, be detail-oriented, self-motivated, and have the ability to continue multiple projects through to completion simultaneously. This position will work closely with the Traditional Undergraduate enrollment staff and the SNU Creative team.
RESPONSIBILITIES
Essential Functions:
- Responsible for written communications to prospective students and their families—specifically emails and print materials
- Promote SNU’s brand messaging and initiatives through creating content and analyzing campaign effectiveness to ensure alignment with the Office of Admission goals
- Ability to analyze effectiveness and adjust communication plans as necessary
- Regular review of analytics, adjusting where necessary
- Produce quality writing that connects with target audiences, boosts engagement, and enhances brand awareness
- Protect and promote SNU’s brand identity across all communication channels
- Support the planning of internal and external admissions events
- Editing and assisting in the production of admissions marketing materials in coordination with the SNU Creative team
- Exceptional written communication skills, including proper use of grammar, punctuation, and spelling
- Analyze email and digital campaign performance
- Serve as a part of CUGS Admissions team
- Ability to maintain positive interpersonal relationships
- Ability to work under pressure and meet deadlines
- Ability to work independently
- Ability to operate office equipment
- Ability to provide quality customer service
- Additional duties as assigned
Required Qualifications:
- Southern Nazarene University is an expression of the Church of the Nazarene. According to SNU policy, all faculty and staff must profess faith in Jesus Christ, possess a strong personal Christian commitment and be committed to the SNU mission to make Christlike disciples through higher education in a Christ centered community.
- An understanding of the importance for diversity, inclusion and equity
- Bachelor’s degree, preferably in the area of English, Mass Communications or a related field
- Minimum of two years of related work experience and/or relevant training
- Possess strong verbal and written communication skills
- Ability to prioritize multiple demands in fast paced work environment
- Typing and spelling competency
- Experience with various computer software applications including: Microsoft Word, Canva and/or Adobe Creative Suites
Preferred Qualifications:
- Experience in higher education
- Proven experience as a content writer or copywriter
- Experience using a CRM
- Experience in SEO
- Experience in utilizing analytical tools to extract, transform, and analyze digital data.
- Portfolio of relevant writing samples
Supervision Received:
Receives supervision and work assignments from a designated supervisor, although other staff members in the department may provide work direction.
Supervision Exercised:
May be responsible for the coordination of work assignments for student employees.
Apply Online for this position at Southern Nazarene Careers
Benefits
Generous benefit structure including family health insurance plan (shared cost), long term disability, dental insurance, group life insurance, retirement matching, tuition remission, vacation, sick leave, personal days, and holidays.