What are the responsibilities and job description for the Founding Enterprise Business Development Representative position at SmithRx?
Who We Are:
SmithRx is a rapidly growing, venture-backed Health-Tech company. Our mission is to disrupt the expensive and inefficient Pharmacy Benefit Management (PBM) sector by building a next-generation drug acquisition platform driven by cutting edge technology, innovative cost saving tools, and best-in-class customer service. With hundreds of thousands of members onboarded since 2016, SmithRx has a solution that is resonating with clients all across the country.
We pride ourselves for our mission-driven and collaborative culture that inspires our employees to do their best work. We believe that the U.S healthcare system is in need of transformation, and we come to work each day dedicated to making that change a reality. At our core, we are guided by our company values:
We’re expanding our Enterprise Sales team and seeking an Enterprise BDR to generate qualified pipeline with large/enterprise self-funded employers (20,000 employees), benefits consultants/brokers, and strategic channel partners.
You’ll be the front line of our go-to-market motion—researching target accounts, engaging multiple stakeholders, and converting interest into meetings and early-stage engaged prospect accounts for Enterprise Account Executives (AEs). As the founding member of the BDR team you will develop the playbook for our outbound sales motion.
This role blends thoughtful outreach, PBM/domain learning, and tight collaboration with Marketing, the Proposals Team, and the Community team
What you will do:
SmithRx is a rapidly growing, venture-backed Health-Tech company. Our mission is to disrupt the expensive and inefficient Pharmacy Benefit Management (PBM) sector by building a next-generation drug acquisition platform driven by cutting edge technology, innovative cost saving tools, and best-in-class customer service. With hundreds of thousands of members onboarded since 2016, SmithRx has a solution that is resonating with clients all across the country.
We pride ourselves for our mission-driven and collaborative culture that inspires our employees to do their best work. We believe that the U.S healthcare system is in need of transformation, and we come to work each day dedicated to making that change a reality. At our core, we are guided by our company values:
- Integrity: Our purpose guides our actions and gives us confidence in the path ahead. With unwavering honesty and dependability, we embrace the pressure of challenging the old and exemplify ethical leadership to create the new.
- Courage: We face continuous challenges with grit and resilience. We embrace the discomfort of the unknown by balancing autonomy with empathy, and ownership with vulnerability. We boldly challenge the status quo to keep moving forward—always.
- Together: The success of SmithRx reflects the strength of our partnerships and the commitment of our team. Our shared values bind us together and make us one. When one falls, we all fall; when one rises, we all rise.
We’re expanding our Enterprise Sales team and seeking an Enterprise BDR to generate qualified pipeline with large/enterprise self-funded employers (20,000 employees), benefits consultants/brokers, and strategic channel partners.
You’ll be the front line of our go-to-market motion—researching target accounts, engaging multiple stakeholders, and converting interest into meetings and early-stage engaged prospect accounts for Enterprise Account Executives (AEs). As the founding member of the BDR team you will develop the playbook for our outbound sales motion.
This role blends thoughtful outreach, PBM/domain learning, and tight collaboration with Marketing, the Proposals Team, and the Community team
What you will do:
- Own top-of-funnel sales motion for enterprise:
- Create the BDR playbook for outbound prospecting
- Source new sales opportunities through outbound outreach and inbound qualification
- Grow top of funnel sales through warm and outbound prospecting campaigns
- Qualify with rigor: Run discovery to uncover current PBM challenges, member pain points, renewal timelines, and decision criteria; set high-quality meetings for AEs.
- Personalized outreach at scale: Partner with marketing & Sales VPs to craft & execute outreach sequences, call talk tracks, and value-led messaging that map SmithRx’s transparent, pass-through PBM model to personalized buyer pain points
- Research companies and add prospects to our outbound lists
- Funnel/Pipeline hygiene & forecasting: Maintain meticulous CRM notes, activity logging, lead source attribution, conversion metrics, and next steps to provide visibility to the Go-To-Market team.
- Pipeline contribution: Work to get a qualified pipeline created, with clear multi-threading and next steps.
- Set 7-10 qualified enterprise meetings/month
- Consistently deliver detailed account research for enterprise target accounts. (Including current challenges, buying committee structure, broker/consultant influencers, incumbent PBM satisfaction).
- Broker/Partner-sourced pipeline: Establish 5–8 active consultant/broker relationships producing repeat opportunities.
- Messaging chops: Show command of PBM value (formulary, pass-through economics, clinical programs, implementation) in discovery and initial objection handling.
- Craft through experimentation the foundational playbooks for the BDR function at SmithRx
- 3-4 years in BDR/SDR or inside sales roles; enterprise healthcare or employer benefits experience is a plus (PBM, health plan, care navigation, digital health).
- Proven performance against pipeline targets in complex, multi-stakeholder sales cycles.
- Excellent listening, research, and communications (verbal/written) skills; comfortable speaking with HR/Benefits leaders, CFO/Finance, and consultants.
- CRM and sequencing fluency (Salesforce, Outreach/Salesloft), plus data tools (ZoomInfo, Apollo, LinkedIn Sales Navigator).
- A builder’s mindset—experimenting, measuring, and iterating on outreach plays.
- Experience selling into benefits consultants/brokers.
- Familiarity with PBM mechanics (rebates, formularies, pass-through vs spread pricing) and employer plan design.
- History of success in a high-growth, mission-driven health tech company.
- Member- and client-aligned: We operate with transparency and integrity; our economic model is designed to align with clients’ interests.
- Tech-forward: Modern platform and data-driven insights to simplify pharmacy benefits and reduce total cost.
- Collaborative: Tight cross-functional partnership with Marketing, AEs, Community, Proposals, Clinical, and Customer teams.
- Highly competitive wellness benefits including Medical, Pharmacy, Dental, Vision, and Life Insurance and AD&D Insurance
- Flexible Spending Benefits
- 401(k) Retirement Savings Program
- Short-term and long-term disability
- Discretionary Paid Time Off
- Paid Company Holidays
- Wellness Benefits
- Commuter Benefits
- Paid Parental Leave benefits
- Employee Assistance Program (EAP)
- Well-stocked kitchen in office locations
- Professional development and training opportunities