What are the responsibilities and job description for the Creative Strategist position at Sleeper?
About Sleeper
Sleeper is a sports-focused games platform with messaging at its core. We are a young and energetic company, fueled by a passion for sports and a drive for innovation. Our mission is to create a digital playground for sports fans and their friends to hang out. We bring people together over sports.
About The Role
Sleeper is looking for a Creative Strategist to help shape what we do, when we do it, and how we show up as a brand. This role is focused on idea generation, campaign concepts, and cultural moments—bringing creative thinking to the forefront as Sleeper builds awareness in a crowded sports landscape.
This is a senior individual contributor role for someone who naturally thinks in ideas, moments, and narratives, and who understands how creative work connects to media, timing, and audience behavior—especially within sports and entertainment.
You’ll partner closely with growth, marketing, and leadership, but your primary value will come from originating strong creative ideas, not managing execution or optimizing performance.
What You’ll Do
Sleeper believes in quality over quantity, and intentionally keeps our team small as a result. In past roles, we found it very hard to make a big impact when companies grow too large in size, which has a detrimental effect on the product and the impact any single individual can have. Our team includes designers, engineers, product experts, and finance & operation focused on one thing — connecting people over sports. We believe in fair and equitable pay. Certain locations in the United States require job postings to include a reasonable estimate of the base salary range and/or a general description of benefits and other compensation applicable to the role.
Competitive salary plus benefits including Medical, Dental, PTO, 401k. Please note that the salary range for this role takes into account a wide range of factors that are considered in making compensation decisions including, but not limited to, skill sets; experience and training; licensure and certifications; and other business and organizational needs. The policy of Sleeper is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity. Sleeper is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability.
You may request reasonable accommodations by sending an email to jobs@sleeper.app.
Sleeper is a sports-focused games platform with messaging at its core. We are a young and energetic company, fueled by a passion for sports and a drive for innovation. Our mission is to create a digital playground for sports fans and their friends to hang out. We bring people together over sports.
About The Role
Sleeper is looking for a Creative Strategist to help shape what we do, when we do it, and how we show up as a brand. This role is focused on idea generation, campaign concepts, and cultural moments—bringing creative thinking to the forefront as Sleeper builds awareness in a crowded sports landscape.
This is a senior individual contributor role for someone who naturally thinks in ideas, moments, and narratives, and who understands how creative work connects to media, timing, and audience behavior—especially within sports and entertainment.
You’ll partner closely with growth, marketing, and leadership, but your primary value will come from originating strong creative ideas, not managing execution or optimizing performance.
What You’ll Do
- Generate creative campaign ideas that drive awareness and memorability
- Develop concepts for campaigns, brand moments, partnerships, and culturally relevant activations
- Bring a strong point of view on when and where Sleeper should show up
- Translate ideas into clear creative directions that teams can execute against
- Collaborate with internal teams and external partners to bring ideas to life
- Partner with growth and marketing teams to align creative ideas with channel context and timing
- Contribute to planning around major sports moments and seasonal opportunities
- A creative strategist with a track record of originating campaign ideas or creative concepts
- Strong instincts for culture, sports, and how fans engage with content
- Comfortable forming and defending a creative point of view
- Able to think at both the idea level and the practical level (timing, context, audience)
- Experienced collaborating with cross-functional partners without owning execution
- More interested in what should be done than how everything gets done
- Background in creative agencies, entertainment, sports, or culturally driven brands
- Competitive salary
- Comprehensive health, dental, and vision insurance
- 401(k)
- Flexible working hours and remote work options
- Opportunities for career advancement
- Unlimited PTO
- Applications must contain a portfolio highlighting relevant work.
Sleeper believes in quality over quantity, and intentionally keeps our team small as a result. In past roles, we found it very hard to make a big impact when companies grow too large in size, which has a detrimental effect on the product and the impact any single individual can have. Our team includes designers, engineers, product experts, and finance & operation focused on one thing — connecting people over sports. We believe in fair and equitable pay. Certain locations in the United States require job postings to include a reasonable estimate of the base salary range and/or a general description of benefits and other compensation applicable to the role.
Competitive salary plus benefits including Medical, Dental, PTO, 401k. Please note that the salary range for this role takes into account a wide range of factors that are considered in making compensation decisions including, but not limited to, skill sets; experience and training; licensure and certifications; and other business and organizational needs. The policy of Sleeper is to provide equal employment opportunities to all applicants and employees without regard to race, color, creed, religion, sex, sexual orientation, gender identity, marital status, citizenship status, age, national origin, ancestry, disability, veteran status, or any other legally protected status and to affirmatively seek to advance the principles of equal employment opportunity. Sleeper is committed to being an Equal Opportunity Employer and offers opportunities to all job seekers, including job seekers with disabilities. If you are a qualified individual with a disability or a disabled veteran, you may request a reasonable accommodation if you are unable or limited in your ability to use or access the Company’s career webpage as a result of your disability.
You may request reasonable accommodations by sending an email to jobs@sleeper.app.