What are the responsibilities and job description for the Marketing Coordinator position at Shout Video?
We are seeking a dynamic and energetic Marketing Coordinator to join our innovative marketing team. In this role, you will drive impactful marketing campaigns across multiple channels, coordinate content creation, and support strategic initiatives that elevate our brand presence. Your enthusiasm and proactive approach will help us connect with our target audiences, boost engagement, and achieve measurable results. This paid position offers an exciting opportunity to develop your skills in a fast-paced environment while contributing to the growth of our organization.
- Develop and execute multichannel marketing strategies that include digital, print, social media, and email campaigns to maximize reach and engagement.
- Manage social media marketing efforts across platforms such as Facebook, Instagram, LinkedIn, and Twitter, creating compelling content that resonates with diverse audiences.
- Optimize website content using SEO best practices to improve organic search rankings and increase website traffic.
- Coordinate advertising sales efforts by creating persuasive proposals and supporting promotional initiatives.
- Utilize marketing automation tools to streamline campaign workflows, nurture leads, and enhance customer engagement.
- Conduct research on market trends, competitors, and target demographics to inform marketing strategies and content development.
- Create engaging copy for various marketing materials including blogs, newsletters, product descriptions, and advertisements.
- Manage digital marketing campaigns using platforms like Google AdWords and Facebook Advertising to drive performance marketing objectives.
- Oversee the maintenance and updates of the company’s WordPress website, including basic HTML edits when necessary.
- Analyze campaign performance using Google Analytics and other analytics tools to measure success and identify opportunities for improvement.
- Support product management teams with market insights and promotional activities for new product launches or updates.
- Assist with budgeting processes for marketing projects to ensure efficient allocation of resources.
- Collaborate with creative teams utilizing Adobe Creative Suite to produce visually appealing marketing assets.
- Coordinate print advertising efforts by liaising with vendors and ensuring timely delivery of materials.
- Support B2B (business-to-business) marketing initiatives aimed at strengthening partnerships and expanding corporate client base.
- Proven experience in digital marketing with a strong understanding of SEO, content marketing, email marketing, and performance marketing strategies.
- Proficiency in social media marketing platforms including Facebook Advertising and other paid media channels.
- Skilled in multichannel marketing approaches that integrate digital advertising, print campaigns, email outreach, and more.
- Experience with advertising sales processes and developing compelling proposals for clients or partners.
- Familiarity with Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creating visual assets.
- Knowledge of WordPress CMS for website management along with basic HTML skills for editing web pages.
- Strong research capabilities to analyze market trends, customer insights, and competitive landscapes.
- Excellent copywriting skills for crafting persuasive messaging across various formats.
- Ability to utilize Google Analytics for tracking campaign performance metrics effectively.
- Experience with Google AdWords (now Google Ads) campaigns to optimize ad spend and increase ROI.
- Understanding of e-commerce platforms and strategies to support online sales initiatives.
- Familiarity with marketing automation tools that enhance lead nurturing workflows.
- Ability to manage budgets efficiently while coordinating multiple projects simultaneously.
- Strong organizational skills combined with a proactive attitude toward problem-solving and innovation. Join us as a Marketing Coordinator if you’re passionate about crafting compelling stories that connect brands with audiences! Bring your energy, creativity, and strategic mindset to help us grow while advancing your career in an inspiring environment where your contributions truly make an impact!
Job Type: Full-time
Pay: $45,936.13 - $55,320.93 per year
Work Location: In person
Salary : $45,936 - $55,321