What are the responsibilities and job description for the Associate Director, Business Insights & Analytics position at SERB Pharmaceuticals?
The Associate Director, Business Insights & Analytics will play a pivotal role in driving business performance through data-driven insights and strategic operational support. This position is responsible for delivering real-time, actionable analytics that enhance commercial effectiveness and support the execution of key business initiatives. Collaborating closely with cross-functional teams, the role will help shape commercial strategies, improve sales force productivity, and optimize targeting and resource allocation.
This individual will work out of our Conshohocken, PA HQ office, or our Cambridge, MA office on a hybrid schedule with 3 days a week in office.
As Associate Director, Business Insights & Analytics, your responsibilities will includ
- e:This is a hands-on role requiring direct involvement in data analysis, reporting, and the development of actionable insights to support commercial brand strategy and executio
- n.
Build and maintain performance dashboards and reports by integrating internal KPIs and third-party datasets to monitor business metrics, track progress against sales goals, and evaluate operational performan
- ce.
Analyze market trends, physician and account-level data, and promotional effectiveness to support segmentation, targeting, and brand strat
- egy.
Partner with Sales and business Leadership to establish territory alignments and customer targeting, applying analytical insights to enhance sales coverage and operational effici
- ency.
Support field teams by responding to data and reporting needs, resolving inquiries, and delivering insights to enable daily exec
- ution.
Collaborate with cross functional teams on the development of revenue forecasts models for respective
- brands.
Generate business review reports using a combination of third-party market data (e.g., prescriber, chargebacks, 867, 852 data) and internal performance metrics to guide executive decision
- -making.
Support primary/secondary market research activities, ensuring outputs are analyzed and translated into actionable
- findings.
Support ad hoc analyses and strategic projects by extracting insights from diverse datasets, supporting both tactical execution and Brand
- planning.
Conduct promotional response analysis and develop segment-specific engagement strategies to improve bran
d adoption.
To be successful in this role, you should
- demonstrate:
Bachelor’s degree in quantitative discipline such as Statistics, Mathematics, Economics, Business Analytics, or a r - elated field.4 years of experience in commercial analytics, preferably within the pharmaceutical or life scien
- ces industry.Strong profici
- ency in ExcelExceptional analytical capabilities, including the ability to manipulate large data sets and apply advanced analytical m
- ethodologies.Proven ability to translate complex data into strategic insights and clearly communicate findings to a range of
- stakeholders.Excellent project management and organizational skills; capable of handling multiple projects under tig
- ht deadlines.Strong interpersonal skills and a collaborative approach to working with cross-functional teams and exte
- rnal vendors.Continuously build expertise in commercial analytics, forecasting, and market research by staying current with tools, data sources, and be
- st practices.Experience with Power BI or similar visualization too
- ls is a plus.Familiarity with pharmaceutical data sources including prescriber data, payer plans, chargebacks, and specialty distribution metrics
- is preferred.Knowledge of CRM Platforms such as Veeva Salesforce.com, preferably Veeva
is preferred.
Co
- mpany Benefits
- Hybrid WorkingVacation, Personal
- and Sick time15 Paid Co
- mpany HolidaysMedical, Dental, Vision and other Volu
- ntary benefitsPaid
- Parental LeaveTuit
- ion AssistanceDiscretion
- ary Bonus PlanCompetitive 401(k), $1 for $1 up to 6% of pay. The safe harbour match is vested immediately. In addition, SERB also offers a discretionary match of up to 4% of pay which vests 20% a yea