Demo

Sales & Marketing Manager

Senior Helpers
Silver, MD Full Time
POSTED ON 7/23/2026
AVAILABLE BEFORE 8/21/2026
Build the Market. Make an Impact.

Senior Helpers of Silver Spring is seeking a high-performing Sales & Marketing Manager to lead our growth throughout Montgomery County and surrounding communities.

This is not a role for someone who waits for leads.

We're looking for a proven sales professional who thrives on opening doors, making cold calls, asking for the business, and building long-term referral partnerships. If you've built a territory, consistently exceeded sales goals, and have strong relationships in healthcare or senior care, we want to talk to you.

This is an opportunity to build something from the ground up with the backing of one of the nation's most respected home care brands.

Why Senior Helpers?

Since 2002, Senior Helpers has been one of the nation's leading providers of in-home senior care and is proud to be a Great Place to Work® Certified company.

At Senior Helpers of Silver Spring, you'll have the autonomy to build your market, the support of an experienced leadership team, and the opportunity to make a meaningful difference in the lives of older adults and their families.

Your success will be recognized—and rewarded.

What You'll Do

As the Sales &Marketing, you'll own the agency's growth strategy and referral development efforts.

You'll:

  • Develop and execute a strategic business development plan for Silver Spring and and surrounding communities.
  • Build referral relationships with hospitals, physicians, discharge planners, case managers, rehabilitation facilities, assisted living communities, skilled nursing facilities, hospice agencies, and other healthcare professionals.
  • Prospect daily through cold calls, in-person visits, networking, community events, and strategic outreach.
  • Grow, manage, and nurture a robust referral pipeline using CRM tools.
  • Conduct sales presentations, lunch-and-learns, educational events, and community outreach.
  • Identify new business opportunities and create strategies to penetrate untapped markets.
  • Collaborate with operations to ensure every referral receives an exceptional experience.
  • Monitor sales activity, pipeline performance, referral trends, and conversion metrics.
  • Represent Senior Helpers throughout the community with professionalism, integrity, and enthusiasm.


Who You Are

You're a relationship builder—but you're also a hunter.

You aren't afraid to hear "no," because you know it's part of the process.

You enjoy the challenge of turning cold prospects into loyal referral partners and understand that consistent activity drives consistent results.

You have:

  • 5 years of outside sales or business development experience
  • Healthcare, senior care, home health, hospice, medical device, pharmaceutical, rehabilitation, or related healthcare sales experience strongly preferred
  • A proven record of consistently meeting or exceeding sales goals
  • Experience building a territory from the ground up
  • Strong prospecting and cold-calling skills
  • Confidence asking for referrals and closing business
  • Excellent presentation, networking, and communication skills
  • Strong organizational and CRM skills
  • A valid driver's license, reliable transportation, and auto insurance


Preferred Qualifications

  • Existing referral relationships throughout Silver Spring and the surrounding healthcare community
  • Experience selling services rather than products
  • Knowledge of the senior care continuum and local healthcare market


What We're Not Looking For

This position is not a fit if you:

  • Prefer working only warm leads or inbound inquiries
  • Avoid cold calling or asking for the business
  • Need close supervision or daily direction
  • Are uncomfortable being held accountable to measurable sales goals
  • Prefer working behind a desk rather than in the community
  • Wait for opportunities instead of creating them
  • Give up easily after hearing "no"


We're looking for someone who wakes up excited to build relationships, create opportunities, and win new business.

Compensation & Benefits

  • $75k base salary (commensurate with experience)
  • Uncapped commission on new client revenue
  • First-year on-target earnings: $120,000
  • Medical, dental, vision, life insurance, and 401(k)
  • Paid time off


About Senior Helpers

Senior Helpers is a nationally recognized leader in in-home senior care, providing compassionate personal care, companion care, respite care, Alzheimer's and dementia care, Parkinson's care, and other specialized services that help older adults remain safe and independent at home.

Senior Helpers of Silver Spring is independently owned and operated and proudly serves seniors and families throughout Montgomery County and surrounding communities.

Equal Opportunity Employer

IND801

Salary : $75,000 - $120,000

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