MULTIMEDIA MARKETING SPECIALIST

Overview

About Seminole Hard Rock Hotel & Casino Hollywood

Seminole Hard Rock Hotel & Casino Hollywood is the flagship casino resort of Hard Rock International, owned by the Seminole Tribe of Florida. This world-renowned entertainment, gaming and hospitality destination unveiled a $1.5 billion expansion on Oct. 24, 2019.  New offerings include 638 upscale guestrooms in the first-ever Guitar Hotel, 168 luxury guestrooms and unique swim-up suites in the adjacent Oasis Tower at Seminole Hard Rock Hotel & Casino Hollywood, and 465 newly redesigned guestrooms in Hard Rock Hotel for a combined room count of 1,271 throughout the resort. Additional  amenities include the lush, “Bora Bora” style lagoon with private cabanas and butler service; a 42,000 square-foot Rock Spa® & Salon; a 13.5-acre recreational water experience for swimming, kayaking and paddle boarding; 19 dining outlets and 20 bars and lounges; an expansive gaming floor with 3,100 slots, 195 table games and a 45-table poker room; 120,000 square feet of premier meeting and convention space including a 38,000 square-foot, carpeted exhibition hall; and a 26,000 square-foot retail promenade. The highly anticipated Hard Rock Live entertainment venue with a 7,000-person capacity, will showcase A-list entertainers, comedy acts, Broadway performances, sporting events and live broadcast productions. The integrated resort is located on 87 acres of the Hollywood Seminole Reservation along State Road 7 (U.S. Highway 441), and is 10 minutes from Fort Lauderdale/Hollywood International Airport and 30 minutes from downtown Miami and Miami International Airport. For more information, visit us online at www.seminolehardrockhollywood.com, call 800-937-0010 or follow us: Facebook: SeminoleHardRockHollywood, Twitter: @HardRockHolly, Instagram: @HardRockHolly.

Benefits & Perks:

We offer rockin' benefits that include Medical, Dental, Vision & Life Insurances, 401K, Paid time off, Annual Bonus Opportunity & much more! Please visit http://www.gotoworkhappy.com/benefits to see our full list of benefits! 

Responsibilities

Under the direction of the Director of Marketing and Digital Marketing Manager, the internet website marketing specialist-produces and updates dynamic and static websites, video production and editing and email design. Responsibilities include interior page layouts, content formatting, CSS creation, HTML files converted from PhotoShop documents and design of custom graphics, tag management and tracking.

Essential Duties and Responsibilities:

• Assist in the development and design of web applications, banners and sites.
• Maintain and enhance existing Web applications and all internal systems including publishing content, designing layouts, modifying templates and streamlining navigation.
• Continually update all meta data on all websites.
• Maintain the Company’s ad server, including but not limited to the upload and scheduling of campaigns, tag creation, and updating creatives as needed.
• Maintain and build upon existing web tracking to ensure all facets of the business can be analyzed.
• Working collaboratively with social media, promotions, and advertising teams to support goals and successes based with digital asset placements and tracking.
• Assist the Digital Marketing Manager with digital advertising, web strategy, reporting, and project management when necessary.
• Promote positive public/employee relations at all times; maintains composure and build relationships with guests/team members that encourage repeat patronage and positive word-of-mouth.
• Must adhere to the Seminole Tribe's Policies and Procedures.
• Maintain a clean, safe, hazard-free work environment within area of responsibility.
• Perform other duties as assigned.
• Demonstrate a commitment to the Company’s Mission and Values including: Communication, Integrity, Fun, Respect, Accountability, Passion and Dedication.
• Demonstrate a commitment to responsible gaming and responsible alcohol service including the discouragement/prevention of problem gambling and underage gambling/consumption of alcohol.
• Performs other duties as assigned.

Qualifications

Bachelor’s degree in marketing, computer science, graphic design, digital media, or related field required, along with a minimum of three (3) years of experience developing and designing rich media websites. Must possess and present a portfolio of website design and development. 

• Possess relevant experience with consumer-facing technology, websites/platforms, ecommerce, mobile apps or digital products.
• Strong written communication skills, strong project management and organizational skills, sound decision making, and analytical capability.
• Knowledge of basic digital marketing principles including design and basic U/X principles.
• Experience working with a CMS (Sitecore, WordPress, Vizergy).

Additional Requirements:

• Advanced experience in CSS, and HTML, JavaScript, Photoshop, Illustrator, Dreamweaver, and InDesign is required.
• Critical to this position is knowledge and demonstrated experience with cross-browser and cross-platform issues (Chrome, IE, Firefox, Safari, etc.), current web-design trends, techniques and standards and the ability to research, recommend, and apply new technologies as they emerge.
• Must possess a strong passion for creativity and attention to detail and have the ability to translate existing marketing materials to other media outlets.
• Knowledge and experience with SEO and SEM is also required.
• Knowledge and experience with Google Analytics and Adobe Analytics is preferred.
• Strong attention to detail and solid organizational, time management and follow-up skills.
• Strong interpersonal skills; a team player, positive and innovative thinker.

 Work Environment:

• While performing the duties of this job, the employee is frequently required to stand; walk; use hands to finger, handle, or feel; reach with hands and arms, talk or hear; and taste or smell. The employee must frequently lift and/or move up to 50 pounds. Specific vision abilities required by this job include close, distance, color, and peripheral vision, depth perception and ability to adjust focus.
• The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job.
• The Casino environment is hectic, fast-paced and often crowded and noisy. May be exposed to casino related environmental factors including, but not limited to, second hand smoke, excessive noise and constant exposure to general public. 
• Must be able to communicate effectively with guests in English, specific to position duties and responsibilities.

Closing:

The Tribal Council gives preference in all of its employment practices to Native Americans. First preference in hiring, training, promoting and in all other aspects of employment is given to members of the Seminole Tribe who meet the job requirements. Second preference is given to members of other federally recognized Native American Tribes who meet the job requirements.

As part of Seminole Gaming’s employment process, final candidates will be required to obtain gaming licensure by completing a background check with Seminole Gaming Compliance and Regulations, prior to an offer being extended. These background checks may include, but are not limited to:

• Credit Check
• Criminal Background Check 

DisclaimerWhile this is intended to be an accurate reflection of the current job, management reserves the right to revise the current job or to require that other or different tasks be performed when circumstances change, (e.g. emergencies, changes in personnel, workload, rush jobs or technical developments).