What are the responsibilities and job description for the Web Analytics Analyst position at SansuTek Inc.?
Position Summary
We are seeking a highly motivated Web Analytics Analyst with experience in digital analytics, web tracking implementation, and analytics requirements management. The ideal candidate will serve as a bridge between Business, Product, UX, Marketing, and Engineering teams to ensure accurate measurement of digital customer experiences. This role requires expertise in drafting analytics requirements, developing tracking specifications, coordinating analytics implementations through tools such as Tealium, Adobe Analytics, and delivering actionable insights through data analysis.
Airline industry experience is highly preferred.
Key Skills
- Advanced SQL
- Web Analytics
- Tealium Tag Management
- Analytics Requirements & Documentation
- Requirements Gathering & User Story Development
- Customer Journey Analytics
- Data Layer & Event Tracking Design
- Stakeholder Coordination
- Advanced Analytical & Problem-Solving Skills
- Excellent Written & Verbal Communication
- Agile Methodologies