What are the responsibilities and job description for the Sr. National Account Manager (B2B - QSR) position at Samyang America, Inc.?
About Samyang America
Samyang America stands as the #1 Gen Z brand, boldly shaping the future of food culture with innovative flavors, viral trends, and unforgettable brand experiences. We don’t just create food - we craft moments that spark excitement, inspire connection, and celebrate bold individuality.
Our mission is to bring daring, delicious products to the market that resonate deeply with the next generation of food lovers. From iconic spicy noodles to creative new launches, we are driven by passion, creativity, and a commitment to pushing the boundaries of taste and culture.
At Samyang America, you’ll join a dynamic team that thrives on innovation, collaboration, and a shared love for bold flavor experiences. We value fresh ideas, energetic spirit, and the courage to lead trends rather than follow them.
If you’re ready to be part of a brand that’s more than just food - a brand that moves culture and creates unforgettable moments - join our team today!
Position Summary
The Sr. National Account Manager (B2B - QSR) is responsible for driving strategic growth within the Quick Service Restaurant (QSR) segment by developing and managing relationships with national and regional chain restaurant partners. This role will focus on securing menu placements, limited-time offers (LTOs), and system-wide distribution for Samyang America’s portfolio, with a primary emphasis on Buldak Korean Hot Sauce and other innovative Korean flavor solutions.
The ideal candidate has proven experience selling into national and regional QSR chains such as McDonald's, Burger King, Pizza Hut, KFC, Taco Bell, and Chick-fil-A, as well as emerging and regional chicken QSR brands.
This individual will work closely with internal cross-functional teams including marketing, sales operations, finance, and supply chain to develop customer-specific strategies that accelerate distribution, menu innovation, and profitable growth within the foodservice channel.
Key Responsibilities
National Chain Account Management
Equal Employment Opportunity Employer
Samyang America is committed to providing equal employment opportunities to all individuals. We do not discriminate in employment decisions on the basis of race, color, religion, sex, national origin, age, disability, genetic information, or any other status protected by applicable federal, state, or local laws.
Samyang America stands as the #1 Gen Z brand, boldly shaping the future of food culture with innovative flavors, viral trends, and unforgettable brand experiences. We don’t just create food - we craft moments that spark excitement, inspire connection, and celebrate bold individuality.
Our mission is to bring daring, delicious products to the market that resonate deeply with the next generation of food lovers. From iconic spicy noodles to creative new launches, we are driven by passion, creativity, and a commitment to pushing the boundaries of taste and culture.
At Samyang America, you’ll join a dynamic team that thrives on innovation, collaboration, and a shared love for bold flavor experiences. We value fresh ideas, energetic spirit, and the courage to lead trends rather than follow them.
If you’re ready to be part of a brand that’s more than just food - a brand that moves culture and creates unforgettable moments - join our team today!
Position Summary
The Sr. National Account Manager (B2B - QSR) is responsible for driving strategic growth within the Quick Service Restaurant (QSR) segment by developing and managing relationships with national and regional chain restaurant partners. This role will focus on securing menu placements, limited-time offers (LTOs), and system-wide distribution for Samyang America’s portfolio, with a primary emphasis on Buldak Korean Hot Sauce and other innovative Korean flavor solutions.
The ideal candidate has proven experience selling into national and regional QSR chains such as McDonald's, Burger King, Pizza Hut, KFC, Taco Bell, and Chick-fil-A, as well as emerging and regional chicken QSR brands.
This individual will work closely with internal cross-functional teams including marketing, sales operations, finance, and supply chain to develop customer-specific strategies that accelerate distribution, menu innovation, and profitable growth within the foodservice channel.
Key Responsibilities
National Chain Account Management
- Develop and manage strategic relationships with key QSR chains and multi-unit operators across the United States.
- Lead customer engagement across multiple functions including procurement, culinary, marketing, R&D, and operations.
- Serve as the primary point of contact for assigned national and regional QSR accounts.
- Identify opportunities to integrate Buldak Korean Hot Sauce into menu applications including sauces, marinades, dipping sauces, and LTO promotions.
- Collaborate with internal & external culinary and marketing teams to develop menu innovation concepts tailored to QSR operators.
- Drive product testing, product ideation sessions, and pilot programs with strategic customers.
- Develop and execute Joint Business Plans (JBPs) with key accounts to drive distribution, sales growth, and profitability.
- Build long-term strategic partnerships that increase Samyang America’s share within QSR chains.
- Identify new chain opportunities and develop a strong sales pipeline of prospective accounts.
- Manage and expand distribution through major foodservice distributors including Sysco, US Foods, and Performance Food Group through QSR Pull strategy.
- Support national account programs including pricing structures, contracts, and distributor compliance.
- Deliver against annual revenue, distribution, and profitability targets.
- Forecast account sales, track pipeline opportunities, and monitor performance metrics.
- Manage pricing strategies, promotional investments, and margin objectives.
- Work closely with marketing, finance, logistics, and operations teams to support customer programs.
- Provide market insights on QSR trends, competitive activity, and emerging flavor opportunities.
- Represent Samyang America at key industry trade shows and customer events.
- New QSR menu placements and LTO launches
- Annual revenue growth and profitability within the QSR segment
- Strategic pipeline development and account acquisition
- Strength of executive relationships within national restaurant chains
- Bachelor’s degree in Business, Marketing, or related field preferred.
- 10 years of foodservice sales or national account management experience within CPG or food manufacturing.
- Demonstrated experience calling on national QSR chains or multi-unit restaurant operators.
- Strong understanding of foodservice distribution and chain restaurant procurement processes.
- Strategic selling and consultative account management
- Strong negotiation and contract management skills
- Financial and analytical acumen (pricing, trade spend, profitability)
- Excellent communication and presentation skills
- CRM and analytics experience
- Direct experience managing accounts such as McDonald's, Burger King, Pizza Hut, KFC, Taco Bell, Chick-fil-A, or other leading chicken QSR brands.
- Experience launching sauces, flavor platforms, or menu innovations into chain restaurant systems.
- Travel: 40–50%
- Location: Remote (U.S.) — Preferred: Chicago, Atlanta, Dallas, Ohio, Miami, Louisiana, San Antonio
Equal Employment Opportunity Employer
Samyang America is committed to providing equal employment opportunities to all individuals. We do not discriminate in employment decisions on the basis of race, color, religion, sex, national origin, age, disability, genetic information, or any other status protected by applicable federal, state, or local laws.
Salary : $120,000 - $140,000