What are the responsibilities and job description for the Account Executive Sales position at Salem Media Group, Inc?
Overview
Salem Media - Portland offers an exceptional opportunity for a Media Strategist / Account Executive. We are looking for a highly motivated sales professional to join our growing on-air and digital sales team. The individual who is hired will sell and manage our multi-media marketing solutions including radio, digital and Podcast sales to local small and medium-sized businesses. The measurement of success comes reaching monthly, quarterly, and annual sales goals while developing new business opportunities designed to meet and exceed client expectations.
Some example assets that Salem has for our national audience are TV shows and podcasts like Scott Jennings, Hugh Hewett and Dennis Prager.
**Special attention and bonus incentives given to applicants with digital sales experience, huge consideration for experience with influencer networks, streaming, OTT and Programmatic**
Responsibilities
• Prospect for local, regional and national business. Reach decision makers, set meetings, analyze client needs, and create and deliver compelling and strategic advertising presentations that address client objectives.• Research and stay current on all local digital marketing trends and opportunities.• Create and present strategic marketing proposals for key accounts and new business decision makers.• Accurately project revenues, meet and exceed monthly budgets for all product lines and exceed annual goals.
Qualifications
• A demonstrated track record of exceeding sales goals in both on-air and on-line media• Demonstrated knowledge of digital products and how they are positioned and sold in the marketplace. • A demonstrated application and success in selling Search Engine Marketing (SEM), Search Engine Optimization (SEO), Target Display, OTT/CTV, social media, Email Marketing, Chat, Website Development, and others.• A demonstrated ability to understand categories of businesses to prospect in• A history of doing in-depth needs analysis designed to uncover a client’s needs and then provide the right solution(s) to fit that need and show data that corroborates and justifies the sale.• Excellent written and verbal communication skills and the ability to present multi-varied solutions to groups of people as needed.• Proven track record of developing a business marketing strategy for local and regional clients.• Maintain an appropriate professional appearance and demeanor.• A demonstrated ability to work with a diverse group of clients
Benefits
• Competitive pay structure based on experience• Health, dental, vision and life insurance• 401k retirement plan• Paid holidays and vacation time
EEO Statement
Come see how Salem is DIFFERENT and why we’ve been certified as a “Great Place to Work” and as a “Best and Brightest” equal opportunity employer.
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