Website Performance Analyst

Job Description

We’re hiring a Website Performance Analyst to join our Global Web Performance Marketing team. This team focused on driving new customer acquisition by supporting the performance optimization of our website promotions (driving SaaS subscription sales) and enhancing the prospect/customer journey of Sage.com . In collaboration with cross-functional teams, your analysis and insights will contribute to improving engagement and conversion on the website by collaborating with cross-functional teams.

This is a great opportunity for someone with 3 years of hands-on as digital/web marketing analyst and website optimization experience within SaaS or eCommerce who is highly analytical, enjoys working across website performance and data insights, and has a strong ability to translate data into actionable recommendations that drive performance improvements.

Why Sage?

Sage helps small to medium-sized businesses to succeed with AI-powered accounting and financial management software. Knowing that over 6M of our global customers depend on our solutions, motivates us to keep innovating so they keep growing. Sage Copilot is a prime example: https://www.sage.com/en-gb/sage-copilot/#features

What’s in it for you?

• Develop and grow your career at a stable, global SaaS company, contributing to products voted #1 in customer satisfaction for 10 consecutive years.
• Grow your international professional network by collaborating with globally diverse, customer-centric teams that are committed to innovation, boldness, and effectiveness.
• Enjoy a working environment that embodies our values (Human, Trust, Bold, Simplify), supports work-life balance, and prioritizes giving back to our communities via our Sage Foundations - offering every employee 40 paid volunteer hours per year to make a difference
  
  
  
  
  
  

Minimum Qualifications:

• 3 years of experience in a digital and web analysis of SaaS or eCommerce with strong web data analysis.
• You can speak to your experience with B2B, B2C, or SaaS eCommerce websites—especially in ways that impact conversion.
• You have a solid understanding of SaaS e-commerce KPIs, digital funnel metrics, and self-service digital purchasing behavior, and can turn performance data into clear, actionable insights.
• You’re confident working with performance data and can organize, analyze, and present insights clearly to a variety of stakeholders.
• You’ve worked with cross-functional teams and can keep projects moving while staying detail-oriented
• You’re organized, analytical, and comfortable juggling multiple priorities
• You can clearly communicate performance insights and support turning them into actionable improvements
  
  
  
  
  
  

Responsibilities

Digital/Web Experience & Funnel Optimization

• Through your data analysis, you'll provide insights that will identify and implement opportunities to improve the website experience, focusing on engagement and conversion
• Conduct regular site audits to identify issues and recommend updates to layout, navigation, or content
• Collaborate with experimentation teams to test and implement enhancements that improve site performance
  
  
  
  
  
  

Data Analysis & Performance Reporting

• Analyze website data to uncover trends, gaps, and growth opportunities
• Develop and maintain daily, weekly, and monthly performance reports with clear, actionable insights
• Translate insights into recommendations to improve marketing effectiveness and conversion
• Share findings with stakeholders to support decision-making and ongoing performance optimization
  
  
  
  
  
  

Cross-Functional Collaboration & Insights

• Collaborate with the digital marketing team to ensure website activities align with broader SEO, PPC, paid media, and affiliate efforts
• Monitor competitor websites and digital trends to inform performance planning and identify areas for improvement
  
  
  
  
  
  

Perks? We have plenty.

• Comprehensive health, dental, and vision coverage
• 401(k) retirement match (100% matching up to 4%)
• 32 days paid time off (21 personal days, 10 national holidays, 1 floating holiday)
• 18 weeks paid parental leave for birth, adoption, or surrogacy offered 1 year after start date
• Work Away, an opportunity to work & play for 10 weeks in a country of your choice (from a Sage-approved list)
• 5 days paid yearly to volunteer (through Sage Foundation)
• $5,250 tuition reimbursement per calendar year starting 6 months after hire date
• Sage Wellness Rewards Program ($600 wellness credit and $360 fitness reimbursement annually)
• Library of on-demand career development options and ongoing training offerings