What are the responsibilities and job description for the Paid Media & Creator Marketing Specialist (Contractor) position at Safilo USA?
Paid Media & Creator Marketing Specialist (contractor/1099; 6 month)
Remote US, must be located in: OR, CA, AZ, NV, ID, VT, FL
We’re looking for a hands-on Paid Media & Creator Marketing Specialist to support short-term maternity leave coverage (contract/1099). This role will own day-to-day execution and optimization across paid channels while managing our creator and affiliate program, with a strong focus on performance, efficiency, and creative insights.
Key Responsibilities
Paid Media
- Manage and optimize daily performance across Paid Social, Paid Search, and Affiliate
- Conduct ongoing audits to ensure campaigns are pacing efficiently and hitting targets
- Identify opportunities to improve efficiency, scale, and channel mix
Creator & Affiliate Program
- Manage creator seeding, partnerships, and affiliate relationships
- Identify and scale high-performing creators and partnerships
- Support campaign execution and ongoing optimization
Creative & Planning
- Partner with internal teams to brief and iterate on paid media creative
- Ensure alignment with marketing calendar and campaign priorities
- Support development of weekly and monthly campaign briefs
Performance & Reporting
- Track and analyze channel and creative performance
- Translate insights into clear, actionable recommendations
Agency Coordination
- Support external agency partners to ensure alignment on performance and execution
Qualifications
- 3–5 years experience in paid media
- Experience managing creator/influencer and affiliate programs
- Experience with tools like Meta Ads Manager, TikTok, YouTube, Google Ads, GA4
- Strong analytical and performance optimization skills
- Experience working cross-functionally and with external partners
- eCommerce/DTC experience preferred
Success in This Role Looks Like
- Paid channels are consistently optimized and efficient
- Creator affiliate programs are actively managed and scaling
- Creative insights are driving performance improvements
- Reporting is clear and actionable
Remote US, must be located in: OR, CA, AZ, NV, ID, VT, FL