What are the responsibilities and job description for the Event Marketing Manager position at Rove?
** ONLY APPLICANTS FROM THE FOLLOWING LOCATIONS WILL BE CONSIDERED: ORANGE COUNTY, CA and LOS ANGELES, CA **
Rove is one of the fastest growing premium cannabis brands in the nation. We believe in honesty, simplicity, and transparency. Our goal is to provide customers with the highest quality products that taste great and are created with them in mind.
The Event Marketing Manager is responsible for executing impactful brand activations, events, and visual merchandising strategies to enhance brand presence and drive sales. This role requires a blend of creativity, project management, and strategic thinking to ensure consistent and compelling brand representation across retail spaces and promotional events.
Key Responsibilities:
Event Management:
- Plan, coordinate, and execute brand activations, trade shows, and promotional events.
- Develop event strategies that align with marketing and sales objectives.
- Manage budgets, timelines, and vendor relationships to ensure seamless event execution.
- Work closely with sales teams to identify key markets and event opportunities.
- Track and analyze event performance, providing reports and recommendations for improvement.
Collaboration & Leadership:
- Partner with marketing, sales, and product teams to develop cohesive brand messaging.
- Manage relationships with external vendors, agencies, and retail partners.
- Ensure all events and merchandising efforts comply with company standards and industry regulations.
Our Benefits!
Rove offers a competitive range of benefits that are often hard to come by in the cannabis industry! Our current benefits package for all Event Marketing Managers includes:
- Reimbursement for all business expenses made while on company business, which are reimbursed weekly.
- Comprehensive Health, Dental, and Vision insurance with the options for a Health Savings Account to help manage out-of-pocket expenses.
- Generous PTO and sick time policy for all salaried full time employees.
- Dedicated 40 hours of both sick and bereavement leave that renews every year.
Qualifications:
- Bachelor’s degree in Marketing, Business, Visual Merchandising, or a related field.
- 5 years of experience in event marketing, visual merchandising, or retail brand management.
- Strong project management and organizational skills.
- Excellent communication and interpersonal skills.
- Ability to travel as needed for events and store visits.
- Proficiency in design software (e.g., Adobe Creative Suite) is a plus.
- Experience in retail, CPG, or lifestyle brands is preferred.
Compensation:
- Salary Range from $70,000 - $85,000
Salary : $70,000 - $85,000