Marketing Program Analyst (Push & SMS)

Date Posted: 06/12/2026

Hiring Organization: Rose International

Position Number: 502750

Industry: Consumer Goods

Job Title: Marketing Program Analyst (Push & SMS)

Job Location: Reynoldsburg, OH, USA, 43068

Work Model: Hybrid

Work Model Details: 3 days onsite per week

Shift: Standard Business Hours

Employment Type: Temporary

FT/PT: Full-Time

Estimated Duration (In months): 4

Min Hourly Rate($): 28.00

Max Hourly Rate($): 31.50

Must Have Skills/Attributes: Analysis, Marketing, Messaging, QA, Reporting, SMS

Experience Desired: Mobile Messaging Expertise (Push/SMS strategy, segmentation, and execution) (3 yrs); Experience in Budget management (3 yrs); Experience working in Attentive, Smartsheet, Adobe Workfront, & ServiceNow (3 yrs)

Preferred Education: Bachelor’s Degree

**C2C is not available**

Job Description

***Only qualified Marketing Programs Analyst – Push & SMS candidates located near Reynoldsburg, OH to be considered due to the position requiring a hybrid presence. ***

Preferred Education

• Bachelor's degree
  
  

Required Experience, Skills, & Abilities

• Mobile Messaging Expertise (Push/SMS strategy, segmentation, and execution)
• Analytical Mindset (data interpretation, reporting, experimentation)
• High Velocity Work Style (thrives in fast paced, multi project environments)
• Strong Communicator (clear, collaborative, stakeholder friendly)
• Agile & Adaptable (comfortable with change and rapid iteration)
• Experience in Budget management
• Exceptional QA discipline
• Deep, hands-on Push/SMS expertise with experience working in Attentive, Smartsheet, Adobe Workfront & Service Now
• Experience in Budget management
• Strong Analytical Muscle
• Ability to Operate in Ambiguity and High Velocity
• Strong communication and cross functional alignment
• Quick learner with strong tool fluency
  
  

Role

Support is needed to assume day-to-day ownership of SMS and Push planning and execution—both mission-critical growth channels.

Responsibilities

• Plan & communicate channel-level content aligned to brand priorities, product launches, promotions, and seasonal moments. Ensure campaign content aligns with brand, channel & audience strategies to maximize relevance.
• Evaluate historical performance to recommend content themes, messaging angles, and creative approaches that resonate with target audiences. Provide data driven guidance on copy, CTAs, messaging hierarchy, and creative elements that drive higher engagement.
• Identify content gaps or opportunities for innovation within the calendar (e.g., category spotlights, loyalty messaging, education, seasonal value propositions).
• Review all campaign content for accuracy & ensuring it meets strategic objectives prior to customer-facing deployment.
• Validate real-time campaign deployments for content accuracy, campaign rendering, and linking; promptly flagging any issues and seeing through to resolution
• Analyze campaign performance (click through rates, conversion, revenue contribution) on weekly basis, identifying optimization opportunities across subject lines, send times, creative, and segmentation.
• Maintain SMS budget allocation and documentation, including circulating invoices for approval
• Support ad-hoc reporting and analysis as needed to translate raw data into concise insights that guide strategic decisions across category, offer and campaign performance.
  
  

#V1

• **Only those lawfully authorized to work in the designated country associated with the position will be considered.**
• **Please note that all Position start dates and duration are estimates and may be reduced or lengthened based upon a client’s business needs and requirements.**
  
  

Benefits

For information and details on employment benefits offered with this position, please visit here. Should you have any questions/concerns, please contact our HR Department via our secure website.

California Pay Equity

For information and details on pay equity laws in California, please visit the State of California Department of Industrial Relations' website here.

Rose International is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender (expression or identity), national origin, arrest and conviction records, disability, veteran status or any other characteristic protected by law. Positions located in San Francisco and Los Angeles, California will be administered in accordance with their respective Fair Chance Ordinances.

If you need assistance in completing this application, or during any phase of the application, interview, hiring, or employment process, whether due to a disability or otherwise, please contact our HR Department.

Rose International has an official agreement (ID #132522), effective June 30, 2008, with the U.S. Department of Homeland Security, U.S. Citizenship and Immigration Services, Employment Verification Program (E-Verify). (Posting required by OCGA 13/10-91.).