What are the responsibilities and job description for the TikTok Content Creator position at Roolee?
Description
TikTok Content Creator – Roolee
Location: Logan, Utah (in-person preferred)
Type: Part-time
Company: Roolee
About Roolee
Roolee is a fast-growing women’s fashion brand known for effortless style, curated collections, and a strong community of shoppers who love discovering what’s new. We’re looking for a creative, trend-obsessed TikTok Content Creator to help us grow our social presence and bring our brand to life through engaging short-form video.
If you live on TikTok, love fashion, and know how to make scroll-stopping content — this job is for you.
What You’ll Do
- Create daily TikTok content featuring Roolee clothing, new arrivals, styling ideas, and behind-the-scenes moments
- Film, edit, and post short-form videos optimized for TikTok (and repurpose for Reels & Shorts)
- Stay on top of TikTok trends, sounds, and viral formats and quickly adapt them to Roolee’s brand voice
- Develop creative ideas like:
- Outfit styling videos
- “Get ready with me”
- Try-ons and hauls
- Store life & behind-the-scenes
- Trend reactions
- New collection launches
- Collaborate with the marketing team on campaigns, launches, and promotions
- Analyze video performance and iterate based on engagement and views
- Occasionally appear on camera as the face of the brand
What You’ll Create
Examples of content you might make:
- “5 outfits from our new spring drop ”
- “3 dresses every girl needs this summer”
- “What I’d wear to brunch, church, and a date”
- “$50 Roolee outfit challenge”
- “POV: you walk into Roolee and everything is cute”
Please Include with your Application:
- Your TikTok handle or portfolio
- Links to 3 videos you’ve created
- Optional: Create a 30-second TikTok showing how you'd promote a Roolee outfit
Email: contact@roolee.com
Requirements
What We’re Looking For
- Passion for fashion, styling, and social media
- Deep understanding of TikTok culture and trends
- Comfortable filming yourself and others on camera
- Experience editing short-form video (CapCut, Premiere, etc.)
- Creative storyteller with strong instincts for what makes content go viral
- Self-starter who can generate content ideas consistently
Bonus if you:
- Have grown a TikTok account before
- Have experience with fashion content
- Understand TikTok hooks and retention strategies
Salary : $50