Director of Development

JOB TITLE: Director of Development

DEPARTMENT: Development

ACCOUNTABILITY: Executive Director

SUMMARY: Under the direct responsibility of the Executive Director, the Director of Development is responsible for leading all fundraising, marketing & community outreach activities at the RHSPCA.

Fundraising

DUTIES AND RESPONSIBILITIES

• Major, Corporate and Annual Gift Solicitation (Face to Face) Annual Financial Goal: $TBD
• Oversight of Special Events and Community Outreach efforts
• Staff Management (1.5 FTE & RHSPCA Volunteers)
• On-line/Direct Mail Solicitations and oversight of the Constituent Records System
• Develop and execute the yearly fundraising plan to meet the short/long-term revenue goals
• Create/manage the Annual Development & Marketing Budget, Task and Event Calendar
• Oversee the execution of direct mail and online fundraising appeals
• Create a business sponsor program to generate ongoing revenue
• Oversee donor acknowledgement, recognition and development efforts.
• Responsible for pre- and post-award grant management, including seeking out grant funding opportunities, writing and applying for grants, data collection and reporting.
• Create and manage email marketing programs for the four constituencies: staff/volunteers, donors, prospective donors, community education
  
  

Marketing

• Communications and marketing plans that incorporate social and print media, newsletter and email blasts, and advertising to generate financial support and increase public awareness about RHPSCA’s mission and programs
• Create and implement Marketing plan to achieve RHSPCA goals
• Maintain and manage the RHSPCA website, Facebook page, Instagram and other social media outlets.
• Oversee the publishing of the quarterly newsletter (in partnership with the executive director)
• Manage the social media program, including designing an effective social media effort that promotes RHPSCA programs, activities and events. Employ interns (or paid staff) to assist.
• Create promotional and print materials in cooperation with RHPSCA staff that highlight the organization’s mission, programs (intake diversion, community cats, foster, volunteer, adoptions).
• Oversee the volunteer Marketing Committee, including establishing and facilitating meetings, producing materials, and identifying, recruiting and training new volunteer leaders.
• Produce an annual report, presentations and other print materials.
• Assist in creating general publicity and public relations materials, including media releases, op eds, and TV and radio scripts or talking points.
  
  

Staff Oversight

• The Director of Development will oversee one full-time and one part-time employee as well interns and volunteers to accomplish the department’s goals.
• Maintain staff schedule, review, and approve timecards and PTO requests. Hire, train and develop staff, interns and volunteers.
• Set goals, monitor performance, conduct evaluations while providing meaningful feedback
  
  

Budget And Planning

• Participate in budget planning, monitor expenditures including payroll and department expenses.
• Participate in strategic planning and contribute towards big picture organizational goals.
• Ensure adherence to budget and conserve finances whenever possible.
  
  

Organizational Expectations Include

• Model and promote a culture that is professional, welcoming, collaborative and free of judgment.
• Facilitate learning to promote staff (and volunteer) growth and development.
• Ensure legal compliance and perform duties in a manner which encourages attainment of RHSPCA goals.
• Implement industry best practices and organizational policy.
• Ensure adherence to the RHSPCA style guide standards for all internal and external communications.
  
  

Key Performance Indicators

• Total Number of Donors giving in the CY
• Total $s Given in the CY
• Total number of gifts in CY
• Growth of social media platforms
  
  

Experience, Abilities And Qualities Required

• Bachelor’s degree 5 years' work experience and minimum of three years' experience managing staff.
• Experience with at least three of the following: Annual/Major Gift solicitations, donor stewardship, fundraising events, on- line fundraising, direct mail fundraising.
• Social media and marketing experience, preferably with an animal welfare agency.
• Experience in working with, and managing, volunteers is highly preferred.
• Well organized with good writing and public speaking skills.
• Proficiency in Google Workspace.
• Experience in the non-profit sector, particularly in the Development field, is preferred.
  
  

Compensation

This is a salaried position offering a competitive pay scale of $70,000 - $75,000, based on experience. After a period of employment (90 days), the Director of Development is eligible for health benefits and PTO.

Nature Of Employment

The Director of Development is an exempt position, which generally requires a minimum of 40 hours per week.