What are the responsibilities and job description for the Social Media Strategist position at Rockford Fosgate?
We are a customer focused provider of audio solutions. We exceed users’ expectations with well thought out design, integration, and service. Our purpose-built products meet our customers where they are at, enhancing their moment with a powerful experience through music.
JOB TITLE: Social Media Strategist
Key Responsibilities:
• Expert using, interacting, and monitoring all social media channels and applications
• Researching social media trends and informing management of changes that are relevant to the company’s marketing activities
• Setting key performance indicators (KPIs) for social media campaigns, such as targets for a certain number of shares or likes and measuring a campaign’s performance against the KPIs
• Analyzing the company’s digital marketing plan and social media strategy and identifying strategic weaknesses and making recommendations for improvements
• Create, maintain, and manage social media calendar
• Ability to conceive, launch and execute social campaigns
• Provide detailed reports of social interactions and statistics
• Ability to identify peak user engagement times
• Self managing projects from initial conception to completion
• Comfortable working on multiple projects in a fast paced, deadline driven environment
Required Skills/Qualifications
• A team player with a positive attitude
• Basic working knowledge of Adobe Creative Suite (Photoshop Illustrator)
• Understanding of SEO, keyword research and Google Analytics
• Experience with Sprout Social, Falcon.io, or other social monitoring platforms a plus.
• Basic knowledge of file types, JPGS, PNGS, PSD, etc.
• Bachelor’s in marketing, Business, or similar
• Requires 3 years of professional social media experience
• Proven record of successful previous social media campaigns
• Excellent communication, grammar, and people skills
• Travel as needed for trade shows, sales events, and photo shoots
About Rockford & Benefits
Rockford Fosgate is an equal opportunity employer located in Tempe, Arizona. Join us and thrive in a dynamic office environment where your contributions truly make a difference. Enjoy the benefits of flexibility, competitive pay, affordable healthcare, a 401k match, and a pathway for growth.
Interested and qualified applicants are encouraged to send their resume and cover letter. Visit www.rockfordfosgate.com to learn more about us.