Demo

Business Development Specialist - Industrial

Relay
Raleigh, NC Full Time
POSTED ON 12/31/2025
AVAILABLE BEFORE 1/31/2026
Relay, a Raleigh-based tech startup, is looking to change the way we communicate. We’re on a mission that matters, and we're hiring for a Business Development Specialist who will thrive in a dynamic high-growth environment.

Frontline workers are the lifeblood of our economy, and we're building the cloud platform that makes them better, faster and safer than ever before. Our cloud solution offers a data driven approach to frontline work through real time communications, real time location information and powerful real time data and insights. Here at Relay, we've designed, built and launched an entirely new product category and we're disrupting the handheld radio industry.

What is Relay? A platform that includes a simple, rugged, internet-enabled smart-device, and all the software that runs with it, for B2B clients and frontline workers across multiple industries and verticals. We've achieved proven product-market fit with a user experience that solves real-world customer pain and unlocks new capabilities. We are adding a Business Development Specialist to our team to help accelerate this mission and drive growth with our Strategic Accounts.

This role is a tremendous opportunity to influence the growth trajectory of a scaling startup alongside a fast-paced, veteran team. This person will be a leading contributor on a growing Business Development team responsible for guiding Relay’s expansion into strategic new segments as well as gaining a foothold and growing our company’s most important customer relationships. Your role will be to seek new business opportunities by contacting and developing relationships with potential customers. Success in this role is defined by your ability to generate leads and make contact with stakeholders within our named target list. Responsibilities will include representing the company at live events and trade shows

Relay is a cloud-based technology platform that helps frontline teams improve communications, increase employee safety, and improve their productivity. Relay helps frontline teams digitally transform their operations with the modern tools which supports actionable real-time data needed to track performance and improve their operations. Software has not yet transformed the frontline world, and we're on a mission to change that. We’ve experienced tremendous growth in our 5 years as a B2B company, and continue to expand our Raleigh, NC based team as a result!

Why Join Relay?

  • Make a Tangible Impact: Our platform directly enhances the lives of frontline workers, improving their responsiveness to customers (72%) and overall efficiency (77%). We've already facilitated over 2.5 billion messages and supported countless deskless workers.
  • Be Part of a Winning Team: We're not just growing - we're recognized as a leader in our field. Relay has been honored by Inc. 5000, Deloitte 500, and NC Tech.
  • Thrive in a World-Class Environment: Our Raleigh campus boasts a fitness center, outdoor sports courts, a cafeteria, and modern workspaces designed to inspire collaboration and innovation.
  • Embrace a Vibrant Culture: With 200 team members, we've cultivated a culture of empowerment and engagement, where every employee is encouraged to do their best work.
  • Invest in Your Future: Our comprehensive benefits package prioritizes work/life integration and supports your personal and professional development.

If you're passionate about technology, driven to make a difference and align your work to a bigger mission, and excited to join a company that's shaping the future of frontline work, we encourage you to explore opportunities at Relay!

This role will be based in Raleigh, NC in our HQ and will require up to 30% domestic travel.

Relay is not offering employer based sponsorship now or in the future for this role.

Job Overview

To be successful in this role, you should have previous experience developing leads from marketing campaigns and meeting sales quotas. You will use your communication skills to cultivate strong relationships with customers, from first contact until you close the deal. You will also ensure proper after-sales service. If you are motivated and results-driven, and enjoy working in a team environment, we’d like to meet you.

Ultimately, you will boost sales, help Relay achieve its revenue targets, and contribute to our long-term business growth.

What You Will Do

  • Perform high-level discovery outbound calls with potential clients
  • Create decks and presentations to help BD execs present Relay offerings to potential clients
  • Identify client needs and suggest appropriate products/services
  • Qualify leads from marketing campaigns as sales opportunities
  • Proactively seek new business opportunities in the market
  • Schedule meetings or calls between (prospective) clients and BD executives
  • Stay up-to-date with new products/services and new pricing/payment plans
  • Help develop processes and reporting to ensure we are appropriately measuring progress and opportunities

What We Look For

  • Proven work experience as a Sales Development Representative, Business Development Representative/Specialist, Sales Account Executive or similar role
  • Hands-on experience with multiple sales techniques (including cold calls)
  • Track record of achieving sales quotas
  • Experience with CRM software
  • Understanding of and experience meeting and exceeding sales performance metrics
  • Excellent communication and negotiation skills
  • Ability to deliver engaging presentations
  • Strategic prospecting skills and the ability to conduct deep market research to identify key stakeholders and champions within target accounts
  • Facilitates email campaigns
  • Ensures alignment with overall sales strategies

About us: Relay culture, benefits & perks:

Our culture hinges on Relayers getting LIT up in an environment that fosters learning, impact, and teamwork (LIT) where we can *CHASE* the best work in our lives. We call this BWIML (pronounced bee wimmel = Best Work In My Life)!

It's truly amazing what engaged team members can achieve together. Our ever evolving list of benefits and perks mean you'll be able to integrate work into your whole life, focus on health, perform impactful work, grow and learn in your role, look after yourself/your family, and invest in your future.

At Relay, we offer...

  • 100% Paid Insurance Health, Dental, Vision, Long/Short Term Disability and Life Insurance benefits for you and those who depend on you
  • Generous Paid Time Off
  • 401(K) Savings Plan Company Match
  • Baby Cash Reward Paid Parental Leave
  • Wellness Perks, including a world-class onsite fitness center with instructor led classes locker room as well as endless outdoor amenities whether tennis, basketball, cycling, or pickleball is your jam
  • Free Snacks and Fun Times
  • Latest tech, standing desks, and all the accessories and software you need to succeed in your role

The Relay Hybrid Work Model

Our hybrid work model is elegantly simple: we all gather in the office three days a week; Mondays and Wednesdays, plus one day selected by your organizational leader. These purposeful in-person days in a thoughtfully designed office help us do our best work and harness the power of collaboration and innovation. For the rest of the week, work where you want, owning the integration of work and life.

At this time Relay is unable to provide sponsorship for employment. In order to be considered for employment, applicants must be currently legally authorized to work in the US and not require future sponsorship in order to continue working for Relay.

Salary.com Estimation for Business Development Specialist - Industrial in Raleigh, NC
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