What are the responsibilities and job description for the Account Executive position at ReferPro?
Successful Account Executives combine strong business acumen with disciplined sales execution. They are expected to consistently generate and manage pipeline, uncover customer pain points, demonstrate how ReferPro solves real business challenges, and confidently guide prospects through the buying process. Top performers take ownership of their results, maintain accurate pipeline forecasting, and proactively create opportunities rather than relying solely on inbound demand.
Beyond hitting quota, Account Executives are expected to exemplify ReferPro's core values by maintaining an opportunity mindset, embracing coaching, communicating with radical clarity, prioritizing the customer, and continually refining their craft. They are students of sales who review their own performance, seek feedback, and strive for excellence every day.
Key Responsibilities
- Own the sales process from initial discovery through closed-won.
- Consistently build and manage a healthy sales pipeline through both inbound and self-generated opportunities.
- Conduct consultative discovery calls and personalized product demonstrations.
- Accurately forecast opportunities and maintain CRM hygiene.
- Create urgency and effectively navigate objections throughout the sales process.
- Collaborate with SDRs, Marketing, Customer Success, and Leadership to maximize customer outcomes.
- Consistently achieve or exceed revenue and activity goals.
- Continuously improve through coaching, call reviews, and ongoing skill development.
Qualifications
Required
- 2 years of experience in B2B sales, SaaS sales, or a consultative sales environment.
- Proven track record of meeting or exceeding sales quotas.
- Strong communication, presentation, and relationship-building skills.
- Ability to manage a full sales cycle from discovery through close.
- Experience using CRM platforms such as HubSpot, Salesforce, or similar.
- Strong organizational skills with the ability to manage multiple opportunities simultaneously.
- Self-motivated with a high level of accountability and ownership.
- Coachable with a willingness to learn, adapt, and continuously improve.
Preferred
- Experience selling SaaS solutions to home service businesses or SMBs.
- Familiarity with ServiceTitan, Housecall Pro, Jobber, or other field service software.
- Experience conducting virtual product demonstrations.
- Experience in a high-growth startup or fast-paced sales environment.
- Bachelor's degree or equivalent professional experience.
Success Traits
- Competitive with a strong desire to win.
- Opportunity mindset and resilience in the face of rejection.
- Excellent time management and prioritization skills.
- Customer-first approach with strong business acumen.
- High attention to detail and CRM discipline.
- Ability to receive and apply coaching quickly.
- Comfortable working independently while collaborating effectively across teams.