What are the responsibilities and job description for the Sales & Marketing Enablement Specialist position at Ready Foods Inc.?
Job Details
Description
About Ready Foods, Inc.
Ready Foods Inc. is a proud, family-owned food manufacturer based in Denver, Colorado. We specialize in producing high-quality, ready-to-eat and ready-to-cook products for food service and retail customers. Our commitment to excellence, innovation, and community drives everything we do.
The Sales & Marketing Enablement Specialist is a dynamic, early-career position for someone who wants to make an impact while honing skills for both sales and marketing career paths. You'll be a key player behind our Sales & Marketing team's success—creating compelling content, executing memorable customer experiences, and building the tools that help our team win.
You'll report to the Director of Marketing and work cross-functionally with our Sales, Innovation, Operations, and Customer Care teams to ensure our customers and prospects have exceptional experiences with Ready Foods.
Key Responsibilities
Description
About Ready Foods, Inc.
Ready Foods Inc. is a proud, family-owned food manufacturer based in Denver, Colorado. We specialize in producing high-quality, ready-to-eat and ready-to-cook products for food service and retail customers. Our commitment to excellence, innovation, and community drives everything we do.
The Sales & Marketing Enablement Specialist is a dynamic, early-career position for someone who wants to make an impact while honing skills for both sales and marketing career paths. You'll be a key player behind our Sales & Marketing team's success—creating compelling content, executing memorable customer experiences, and building the tools that help our team win.
You'll report to the Director of Marketing and work cross-functionally with our Sales, Innovation, Operations, and Customer Care teams to ensure our customers and prospects have exceptional experiences with Ready Foods.
Key Responsibilities
- Create sales tools that win: With Marketing, develop presentations, one-pagers, product sheets, social media content, and sales collateral that help our team tell our story effectively
- Manage the content library: Own our sales resource center in Teams and Hubspot CRM —keeping materials current, organized, and easy to find
- Build sample strategy: Design what our sample programs should look like, create sample packs that showcase our products strategically, and partner with S&R for fulfillment
- Enable the team: Identify gaps in the sales process and proactively create resource solutions
- Partner for successful tradeshows: With Sales and Marketing, plan, coordinate equipment, and execute our food show presence—from booth design to pre-show outreach and post-show follow-up
- Create memorable facility visits: Lead customer tours that showcase our capabilities and commitment to quality. Ensure customer visits are comfortable for our guests, from invitation to follow-up
- Manage event logistics: Maintain inventory of tradeshow and visit supplies, displays, and branded materials. Keep everything show-ready
- Tell our sustainability story: Help communicate our sustainability journey through events, tours, and customer touchpoints
- Capture and nurture leads: Own new inbound inquiries, especially on the website, phone calls and chatbot. Ensure every lead is documented, responded to promptly, and handed off to sales appropriately
- First point of contact: Respond to inbound requests for product information, pricing, and samples with professionalism and speed
- Customer feedback loops: Design and manage customer surveys (co-created with Marketing and Customer Success Manager) to continuously improve our offerings and experience
- Support sales execution: Assist the sales team with research, reporting, and tactical support
- Track what matters: Maintain reports and dashboards in CRM and PowerBI that help the team understand pipeline, customer engagement, and goal progress
- Analyze and recommend: Look at customer data and identify opportunities for improvement in our processes and messaging
- Document and optimize: Create and maintain SOPs for sample programs, food show follow-up, visitor experiences, and lead management. Always be improving
- Communication skills: You write clearly, speak confidently, and can adapt your message to different audiences
- Customer-focused: You enjoy helping others grow and create thriving on creating positive experiences
- Organized multitasker: You can juggle your piece of multiple cross-functional projects, and you love a good checklist
- Self-starter: You see what needs to be done and do it
- Tech-savvy: You're comfortable learning new tools (CRM, design software - Canva, project management platforms in Teams)
- Team player: You collaborate naturally and support your teammates' success
- Experience with Hubspot or other CRM platforms
- Comfortable in Teams, Loop and the Microsoft 365 suite
- Familiarity with Canva or AI design tool partners
- Background in food service, food manufacturing, or B2B sales or have a strong love for food and are willing to learn the industry
- Event planning or coordination experience
- Interest in crafting social media content
- Full-time, salaried, non-exempt position
- Office-based in Denver with occasional facility floor visits (PPE provided)
- Some travel required for tradeshows (typically 3 - 6 per year)
