What are the responsibilities and job description for the Marketing Cloud Lead position at RAPSYS TECHNOLOGIES PTE LTD?
Job Description:
Notes
- This person will serve as the technical subject matter expert for Marketing Cloud initiatives, leading the architecture, design, development, and delivery of enterprise marketing automation solutions, integrations, and customer journeys.
- This role will bridge business objectives and technical execution, establishing scalable solutions, development standards, platform governance, and best practices across the Marketing Cloud ecosystem.
- Architect scalable SFMC solutions that support current business needs and future growth.
- Provide hands-on technical leadership across Journey Builder, Automation Studio, Mobile Studio, Email Studio, and Audience Builder.
- Translate complex business and marketing requirements into end-to-end technical solutions.
- Design and develop personalized communications using AMPScript, SSJS, SQL, HTML, and dynamic data extensions.
- Architect and support integrations using APIs, Marketing Cloud Connector, Data Cloud, and other Salesforce ecosystem technologies.
- 7 years of Salesforce Marketing Cloud experience.
- 7 years of hands-on experience with Journey Builder, Automation Studio, Mobile Studio, Email Studio, and Audience Builder.
- 7 years of development experience using AMPScript, SSJS, SQL, and HTML.
- 6 years of experience with SFMC architecture and solution design.
- 6 years of experience with APIs, integrations, and Marketing Cloud Connector capabilities.
- 4 years of experience with Salesforce CRM or related Salesforce ecosystem platforms.
- Strong understanding of multi-cloud architecture and integrations.