What are the responsibilities and job description for the Digital Marketing Manager position at Raffles Hotels & Resorts?
Company Description
Join the team responsible for crafting a fresh landmark that emphasizes cultural appreciation among colleagues and the pursuit of greatness. At Raffles Boston, we recognize the immense worth of our distinct cultural heritage, and we are dedicated to ensuring that it is comprehended and embraced by each team member. This commitment begins the instant a prospective colleague connects with us and extends throughout their entire journey with the hotel.
Job Description
Reporting to the Regional Director of Sales and Marketing and will be responsible for all aspects of Raffles Boston’s online presence. The manager will work closely with the Director of Public Relations, Corporate e-Commerce Team, and others as necessary to roll out and support corporate lead programs and explore new opportunities for hotel.
Qualifications
Join the team responsible for crafting a fresh landmark that emphasizes cultural appreciation among colleagues and the pursuit of greatness. At Raffles Boston, we recognize the immense worth of our distinct cultural heritage, and we are dedicated to ensuring that it is comprehended and embraced by each team member. This commitment begins the instant a prospective colleague connects with us and extends throughout their entire journey with the hotel.
Job Description
Reporting to the Regional Director of Sales and Marketing and will be responsible for all aspects of Raffles Boston’s online presence. The manager will work closely with the Director of Public Relations, Corporate e-Commerce Team, and others as necessary to roll out and support corporate lead programs and explore new opportunities for hotel.
Qualifications
- Familiarity with Microsoft Content Management tool or other content management platforms.
- Basic html knowledge an asset
- Familiarity with Google Analytics or other web analytics tools and metrics
- Past experience purchasing online display advertising and coordination online campaigns
- Strong written communications skills
- Knowledge of search engine optimization practices also an asset
- Fast learner; can learn new programs and tasks quickly and effectively
- Comfortable working with various Microsoft Office applications; Word, Excel, PowerPoint
- Bachelors’ degree in communications or related field
- Employee benefit card offering discounted rates in Accor worldwide for you and your family.
- Excellent Company benefits including medical, dental, vision and life insurance.
- Personalized development opportunities across Accor's extensive brand portfolio.
- Ability to make a difference through our Corporate Social Responsibility activities, like Planet 21
