What are the responsibilities and job description for the Ecommerce Marketing Manager position at R2 Global?
eCommerce Marketing Manager - Charleston, SC
R2 are partnered with an established and growing consumer products company, who are looking for a eCommerce Marketing Manager to join their team. With a strong presence across DTC and omnichannel ecommerce, this role will be responsible for planning, executing, and optimizing paid media campaigns across multiple digital channels.
The ideal candidate combines strong analytical skills with hands-on campaign management experience and a passion for performance marketing.
What you will do:
- Develop and execute paid media strategies across Google, Microsoft & Meta.
- Manage day-to-day campaign performance, budgets, bidding strategies, and audience targeting.
- Monitor key performance indicators, analytics and conduct A/B testing.
- Collaborate internally with the wider digital and eCommerce teams.
- Stay current on industry trends, platform updates, and emerging advertising technologies.
What they're looking for:
- Strong experience managing digital advertising campaigns within an ecommerce environment.
- Strong hands-on experience with Google Ads, Google Shopping, Performance Max, and Meta advertising platforms.
- Experience managing paid search, paid social, and performance-focused acquisition campaigns.
- Proficiency in Google Analytics (GA4) and digital marketing reporting tools.
Benefits
- Competitive compensation package
- Medical, dental, and vision coverage
- 401k