What are the responsibilities and job description for the Senior Marketing Manager position at QSIC?
About QSIC
QSIC is the global intelligent in-store audio platform that uses audio, intelligence and creativity to redefine the value of in-store for retailers and brands. Reaching over 350 million in-store shoppers monthly, QSIC helps retailers activate their Retail Media Networks by setting up, running, commercializing and measuring their audio assets. QSIC has invested heavily in developing a patented method of measuring the impact of audio advertising on real-world in-store transactions. We work with some of the world's largest retailers — including 7-Eleven and Dollar General— and we're just getting started. Learn more at www.getqsic.com .
Our Purpose: To create value that others can't see
Our Promise: To use audio, intelligence and relentless dedication to transform spaces and deliver results
Our Values: Honesty First
As Strategic Marketing Manager, you will be building the retailer marketing function from the ground up as our first dedicated hire in this space. You'll own go-to-market strategy for QSIC's retail partners, drive expansion into new markets, and create the playbook that scales as we grow. Reporting directly to the Head of Global Marketing, you'll sit at the intersection of marketing, sales, and strategy — turning retailer relationships into repeatable commercial motion. If you've ever wanted to build something real at a company that's defining a category, this is that opportunity.
This is a builder's role. We're not looking for someone to manage a playbook, we're looking for someone to write it.
What Success Looks Like
You'll be one of four people on a lean, high-performing marketing team with direct access to the Head of Global Marketing and real influence over how QSIC grows. This isn't a seat at a big table — this is a seat at the table where the decisions get made. The function you build here is designed to scale: new retailer wins generate new headcount, and the person who builds the first version of this role has a clear path to leading it.
QSIC is the global intelligent in-store audio platform that uses audio, intelligence and creativity to redefine the value of in-store for retailers and brands. Reaching over 350 million in-store shoppers monthly, QSIC helps retailers activate their Retail Media Networks by setting up, running, commercializing and measuring their audio assets. QSIC has invested heavily in developing a patented method of measuring the impact of audio advertising on real-world in-store transactions. We work with some of the world's largest retailers — including 7-Eleven and Dollar General— and we're just getting started. Learn more at www.getqsic.com .
Our Purpose: To create value that others can't see
Our Promise: To use audio, intelligence and relentless dedication to transform spaces and deliver results
Our Values: Honesty First
- Invent Solutions
- Learn & Laugh Everyday
- One Team
As Strategic Marketing Manager, you will be building the retailer marketing function from the ground up as our first dedicated hire in this space. You'll own go-to-market strategy for QSIC's retail partners, drive expansion into new markets, and create the playbook that scales as we grow. Reporting directly to the Head of Global Marketing, you'll sit at the intersection of marketing, sales, and strategy — turning retailer relationships into repeatable commercial motion. If you've ever wanted to build something real at a company that's defining a category, this is that opportunity.
This is a builder's role. We're not looking for someone to manage a playbook, we're looking for someone to write it.
What Success Looks Like
- Own retailer-specific GTM strategy and execution across current accounts, with responsibility for at least one new market
- Develop and execute retailer marketing campaigns that support media sales and deepen partner relationships
- Build a repeatable, scalable GTM playbook — documenting what works so the function grows cleanly as headcount follows new accounts
- Partner with demand gen and sales to develop enablement materials, positioning, and tools that accelerate deals and support the commercial team
- Contribute to sales enablement strategy alongside the demand gen team, ensuring the commercial org has what it needs to win
- Own market intelligence for your accounts and geographies — staying close to the competitive landscape, retailer priorities, and category trends
- 5–8 years of experience in marketing, with meaningful time spent in retail media, retail marketing, adtech, or a related commercial marketing function
- Experience at a startup or high-growth company — you know what it means to build without a playbook and you'd rather write one than wait for someone else to
- The ability to operate strategically and execute operationally — you can set a market strategy on Monday and build the brief on Tuesday
- Strong cross-functional instincts — you've worked closely with sales teams and understand how marketing creates real commercial impact
- A systems thinker who defaults to "how do we make this repeatable" rather than treating every project as one-off
- Strong writing ability — you can make a complex value proposition land simply, and you have examples to prove it
- Retail media depth: familiarity with how retail media networks operate, how brands buy media in-store, and what retailers care about
- Startup, scrappy not crappy mindset: you build things that work before you build things that scale
- Experience in retail media networks, programmatic, or in-store media
- Familiarity with the enterprise retail landscape — convenience, grocery, or specialty
- You've owned a market or region and built GTM motion from scratch
- You have or can appreciate a ridiculous sense of humor
You'll be one of four people on a lean, high-performing marketing team with direct access to the Head of Global Marketing and real influence over how QSIC grows. This isn't a seat at a big table — this is a seat at the table where the decisions get made. The function you build here is designed to scale: new retailer wins generate new headcount, and the person who builds the first version of this role has a clear path to leading it.