What are the responsibilities and job description for the Public Relations Intern position at Purple Brand?
Who We Are
Since our inception in 2017, PURPLE has been on a mission to redefine denim culture. Blending industrial design, streetwear, and luxury fashion, we've curated a collection of men’s denim and luxury basics that transcend trends. At PURPLE, we take pride in challenging conventions through design that is grounded in a contemporary spirit and timeless quality.
We are a team of creative, collaborative, and highly dynamic people who love what we do, and we strongly believe that our diverse team of motivated individuals makes our company strong and successful.
About the Role
As the PR Intern, you will be supporting sample trafficking, influencer and VIP gifting, media monitoring, and seasonal initiatives. This is an ideal opportunity for students looking to gain real-world experience in brand communications, influencer marketing, and product placement within the luxury and contemporary fashion industry.
To qualify for this internship, you must:
- Be currently enrolled in an undergraduate or graduate program and eligible to receive academic credit
- Be available to work on-site 2–3 days per week
- Be able to commit to a full academic term (3–4 months minimum)
Additional skills:
Candidates should be organized, detail-oriented, and dependable, with strong verbal and written communication skills. A demonstrated interest in fashion PR, influencer marketing, and media is preferred. Familiarity with Launchmetrics (Fashion GPS) and Microsoft Office (Outlook, Excel, PowerPoint) is an asset.
Your responsibilities during the internship will include:
- Assisting with sample trafficking, including check-ins/outs, packaging, and inventory management
- Supporting influencer and VIP gifting initiatives, including coordinating send-outs and tracking shipments
- Monitoring social media and digital platforms for brand mentions, influencer content, and press coverage
- Researching industry trends, media contacts, influencers, and VIP talent
- Assisting in the preparation of weekly and monthly press reports and internal recaps
- Maintaining and updating internal databases for stylists, influencers, and partners
- Supporting showroom operations, including organizing samples and assisting with appointments and fittings
- Assisting with event logistics, brand activations, and presentations as needed
Internship details:
- This is an unpaid internship and is available only to students receiving academic credit
- A daily lunch stipend will be provided for each working day on-site
- Opportunity to gain hands-on experience in fashion PR, influencer strategy, and media placement
- Exposure to showroom appointments, brand events, and industry professionals
If you are excited about this opportunity, please apply with your resume and any relevant information for consideration.
We thank all applicants for their interest; however, only those selected for an interview will be contacted.