Senior Associate, Paid Search

Company Description

Publicis Health is a Dynamic Health Engagement Platform, an organizing principle that seamlessly connects data, content and technology; is driven by marketing and business transformation; and offers our clients fluid access to world-class talent and game-changing capabilities. With 40 offices and 15 brands across the globe, Publicis Health’s worldwide staff is comprised of more than 3,000 healthcare professionals who are experts in advertising and branding, data and analytics, strategic planning, service design, digital media and technology, science, and medicine

.
Publicis Health companies include Digitas Health, Heartbeat, Insync, Langland, Payer Sciences, PlowShare Group, Publicis Health France, Publicis Health Media, Publicis LifeBrands, Publicis Resolute, Razorfish Health, Real Science, Saatchi & Saatchi Wellness, and Verilogu

e.
Web: www.publicishealth.com | Facebook: www.facebook.com/PublicisHealth | Twitter: www.twitter.com/PublicisHea

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About Publicis Health

Media
PHM is the leading health media agency in the US. We are designed for—and dedicated to—delivering best-in-class solutions that connect people with meaningful health and wellness solutions every day. Guided by our genuine passion for health and wellness, our work across the entire media ecosystem helps real patients navigate the most pivotal moments of their healthcare jou

rneys.
At PHM, we sit squarely at the intersection of Publicis Health, the largest Healthcare Communications network in the world, and Publicis Media, the number one buyer of media in the US. This gives us access to talent, technology and data to help us deliver the market-leading solutions that give our clients true competitive adv

antage.
While we have grown to be the No. 1 agency in our industry, at heart we’re still a startup. It’s that energy and spirit of innovation that allows us to create bold and meaningful “health media firsts” for our clients, and to do it all with #

phmlove.
At Publicis Health, we are united around one purpose: to create a world where people are equipped and motivated to take control of their health. We transform healthcare marketing and communications into healthcare engagement. We believe healthcare marketing is healthcare, fostering healthy conversations, healthy behaviors and health

y people.
The Paid Search Sr. Associate executes Search Campaigns and has a strong hand in the strategic approach for search campaigns. The goal for this role is to “bridge” the campaign execution and client objectives, deeply understanding client needs and ensuring our Search execution and management delivers against th

ese goals.
Respo

nsibilities
Key Resp

• onsibilities
  Responsible for ongoing management, execution, and monitoring of
• SEM campaignsOversee day-to-day management of approved budgets and pacing progress, supporting Associate in financial system updates and changes in
• publisher mixManage internal status doc, keeping team organized and providing guidance on task approach and timing
• expectationsPartner with Search Associate to train and mentor on Search campaign management and executional b
• est practicesSet direction, provide feedback and finalize campaign builds; including keyword research, ad copy creation and overarching campaign
• architectureSteward submissions through client med/legal review process, and accurately launch new campaigns in alignment with ap
• proved assetsPartner with Search Supervisor to drive campaign testing and optimization objectives and initiatives, ensuring campaign performance is regul
• arly reviewedLead reporting work stream by providing insights; giving meaning and next steps to per
• formance dataVocal role in defining our approach and response to client asks or questions, linking client needs to Search solutions and ensuring tim
• ely follow-upSupport development of Search plan, including budget forecasts, relevant industry trends, competitive insights, lessons learned and/or opportunities to evolve approach to accomplish bra
• nd objectivesAdvanced understanding of search campaign management toolkit including Google Ads, Microsoft Ads, Search Ads 360, etc, able to navigate, establish settings, pull reports, and implement changes acr
• oss platformsAdvanced understanding of Search metrics and how they
• are connectedWell versed in the industry and vendor landscape, proactively reading and sharing potential impact with
• broader teamDevelop strong understanding of condition, therapeutic area and competitive set, key deliverables and busine

ss objectives

Qualification

• s
  Requirements:
  Minimum of 18 months digital
• media experienceMinimum 1 year experience direct search cam
• paign managementHealthcare industry

knowledge a plus
Addit

ional Information
Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experienc

es for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and

flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTAComp

liance@publicis.com.
Compensation Range: $59,850.00 - $82,740.00 Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job pos

ting will be 5/23/26.
All your information will be kept confidential accord