Earned Media Planner

At Saatchi we believe in creating ideas that can live anywhere. And we believe that when we work as a team, nothing is impossible. We strive to bring out the best in each other and in ourselves and expect applicants to understand the value of close collaboration. We also believe that creating transformational work requires initiative, an entrepreneurial spirit and a bold commitment to achieving measurable results and business success for the Clients we service.

Saatchi & Saatchi currently maintains a hybrid work policy to work in-office three days per week and remotely the other two days each week.

The Earned Media Planner position will work closely with other members of the Earned Media, Owned Social and Public Relations teams developing and implementing earned media plans, including influencer campaign planning, execution and reporting, that deliver against key performance metrics for a highly respected automotive client.

The Earned Media Planner will help develop and implement strategies that further amplify programs and initiatives supporting S&S’s campaign, partnership and event efforts. Responsibilities include analyzing the reporting metrics for Earned Media campaign results.

Success for this position is measured by the following:

• Demonstrate strong degree of accuracy and attention to detail
• Ability to collaborate with internal and external partners/teams including clients, outside agencies, media partners, and internal Saatchi teams (account management, creative, production, analytics, strategy and project management)
• Ability to think strategically and apply critical analysis to develop business solutions
• Integrity and optimism, regardless of the situation
• Demonstrate resourcefulness, creatively use resources to proactively solve problems and get the job done
• Able to adapt quickly in a fast-paced environment with excellent time management skills
• An ideal candidate will be a self-starter with knowledge and energy to develop and execute social media plans with 2-3 years of experience in earned media, influencer marketing, account management or social media.

• Conduct strategic planning, manage implementation and optimization based on client strategy and objectives for various media campaign initiatives
• Support team in developing, evaluating and implementing integrated programs including influencer campaigns and custom content partnerships
• Generate and/or evaluate and expand custom programs proposed internally and by partners based on campaign initiatives, ensuring strategic alignment. Oversee program execution by managing deadlines, facilitating communication, and fostering collaboration to drive successful outcomes
• Research/vet influencer talent options and pull recap metrics from monitoring platforms
• Cross collaboration internally (across departments such as account, strategy, creative, project management and analytics) and externally (media partners, clients, influencer agency partners)
• Manage campaign budgets and actualizations on monthly and ad-hoc basis
• Provide Media POVs upon request including relevant rationale
• Stay up to date with recent social landscape trends, influencer marketing trends and new opportunities
• Successfully prioritize work and projects to meet clients’ needs
• Other duties as assigned

• Minimum 2-3 years of experience in earned media, influencer marketing, account management or social media planning and execution
• Understand social media fundamentals and basic planning principles
• Familiarity with influencer marketing across key social platforms
• Strong verbal and written communication skills
• Proficiency in MS Office (Excel, Outlook, PowerPoint, Word)
• Knowledge of Social platforms and Influencer partners such as Meta, Snapchat, Pinterest, Reddit, LinkedIn, TikTok, X, Captiv8, CreatorIQ, Upfluence, desired
• Understand influencer metrics (impressions, reach, engagements) to inform planning and interpret the data for recaps / quarterly reports with results and key learnings

Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent. 

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive.  Our benefits package includes medical coverage, dental, vision, disability, 401K,  as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.  All your information will be kept confidential according to EEO guidelines. 

Compensation Range: $49,305.00 - $68,530.00 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 7/2/25.

Salary : $49,305 - $68,530