What are the responsibilities and job description for the Digital Signage Sales Engineer position at PTG?
The Digital Signage Sales Engineer is PTG’s technical backbone for the sales team - the person who turns client conversations into engineered, buildable, profitable solutions. This role pairs deep digital signage expertise with the ability to translate technical capability into client value on live sales calls. The Sales Engineer partners with sales reps on both new business and existing-account opportunities, scopes and engineers quotes, trains the sales team,, and ensures every proposal PTG puts in front of a prospect is technically sound and commercially competitive. This role is not only a technical resource but a strategic partner — actively shaping solutions, influencing deal strategy, and helping PTG win complex, high-value digital signage opportunities.
Responsibilities
Pre-Sales Support & Client Engagement
- Partner with Sales team on sales calls, discovery meetings, site walks, and client presentations for both new business and existing accounts
- Lead consultative discovery and solution design by uncovering client requirements (environment, network, content, and infrastructure) and translating them into scalable digital signage solutions (displays, media players, CMS, audio, and analytics) aligned to business outcomes
- Deliver product demonstrations (in person and virtual) for PTG hardware, software, Digital IQ, and vendor partner solutions
- Handle technical objections in real time and serve as the credibility anchor in the room
- Support RFP and RFQ responses with technical narrative, bills of materials, and solution diagrams
- Design and support pilot programs / proof-of-concept deployments
- Measure and present pilot success metrics to drive full rollout decisions
Quote Engineering & Solution Design
- Engineer digital signage quotes from simple single-screen deployments to multi-site, multi-thousand-endpoint rollouts
- Produce accurate bills of materials (BOMs), including displays, media players, mounts, cabling, network components, CMS licensing, installation scope, and ongoing services
- Develop standardized solution packages for repeatable deployment across large client portfolios
- Design scalable system architecture including signal flow, network topology, and content distribution
- Calculate installation labor and site-survey requirements in partnership with the engineering and field services teams
- Validate quote margin, vendor pricing accuracy, and SKU availability before submission
- Maintain a library of reusable quote templates, reference architectures, and configuration standards
Sales Team Training & Enablement
- Onboard new sales hires on PTG’s technical product knowledge and standard solution patterns
- Translate new vendor onboarding (led by the Director of Product & Innovation) into sales-ready tools, talking points, and quote templates
Vendor & Product Expertise
- Maintain current, working knowledge of PTG’s strategic vendor portfolio across displays, media players, CMS, audio, and analytics
- Participate in vendor product training, certification programs, and select vendor QBRs from the technical-capability lens
- Attend strategic trade shows (DSF, InfoComm, EuroShop, CES) to maintain current knowledge of hardware, software, and platform developments
- Serve as PTG’s internal subject matter expert on vendor products, providing guidance on capabilities, applications, integrations, and solution fit across the portfolio
Cross-Functional Collaboration
- Coordinate with the Operations and Project Management teams to validate scope, feasibility, and delivery timelines on quoted work
- Work with the Purchasing team to confirm availability, lead times, and vendor pricing accuracy
- Support PTG’s tech day, client technology summits, and booth content strategy at events like SPECS
- Contribute real-world client feedback to the Director of Product & Innovation to influence product roadmap. vendor selection, and strategic partnerships.
Qualifications
Experience
- 5 years in a sales engineering, pre-sales, solutions architecture, or technical product specialist role within commercial AV, digital signage, or adjacent B2B technology
- Hands-on experience quoting and scoping digital signage deployments — single-site through enterprise multi-site rollouts
- Track record of supporting a sales team in a quota-carrying environment and contributing to measurable win-rate lift
- Experience working with major digital signage CMS platforms (e.g., Scala, BrightSign, Navori, Korbyt, or comparable)
Technical Skills
- Deep working knowledge of commercial display technology (LED, LCD, video wall, dvLED), media players, and mounts
- Strong understanding of networking fundamentals — IP addressing, VLANs, firewall considerations, bandwidth planning, and content delivery
- Competence in system design, signal flow documentation, and bill-of-materials engineering
- Comfort with analytics and measurement concepts (audience analytics, dwell time, computer vision) at a practitioner-aware level
- Proficiency in CRM (HubSpot preferred), quoting tools, and Microsoft 365 or Google Workspace
Communication & Sales Skills
- Strong client-facing presence — able to run a room with CIOs, facilities leaders, marketing executives, and technical buyers
- Ability to make complex technical topics understandable to non-technical audiences
- Comfortable delivering training to sales teams of mixed technical sophistication
- Curious, fast learner — stays current on an evolving vendor landscape
Education
- Bachelor’s degree in Information Technology, Computer Science, Engineering, or a related field preferred
- Equivalent industry experience and certifications will be considered in lieu of a degree
Travel
- Approximately 25–40% travel, including client sites, trade shows, vendor training, and PTG team gatherings.